ePublishing Software - Online Digital Publishing Company - eMagazine

Wednesday

3 Reasons For Drops In Readership On Your Digital Publishing Platform

Perhaps you’ve noticed fewer visitors to your virtual magazine or newspaper, and you’re wondering why. Your topics are hot, and your content is great; meaning your readership should increase, not decrease. You need your readers back to prevent advertisers from reaching out to competitors in order to position themselves in front of a larger audience. Yet, to regain or exceed your previous readership, it’s important to know a few reasons why readership has dropped on your digital publishing platform in the first place .

    Readers Are Pre-Occupied: the truth is your readers are pre-occupied reading various blogs, listening to podcast, and engaging in social media. An article in Digital Trends revealed that people in the U.S. check their Facebook, Twitter, and other social media accounts a staggering 17 times a day if not more. Your competition is no longer the magazine or newspaper next door, but it’s the average Joe who is speaking the everyday language of today’s consumers on virtual platforms.

    The Way Readers Learn Has Evolved: readers have changed the way they learn and consume information; they have moved away from just good-looking pages with great content to a more interactive way of learning. Author and educator, Katherine McKnight wrote: “very few educators would disagree with the notion that technology has dramatically changed the teaching and learning process.” Most people seek virtual avenues to learn new things.

    Readers Want More Options: readers today want to engage with their content. They love the ability to choose how they learn. For instance, some readers want apps that they can download to their phones; an article from American Press Institute revealed that “among smart phone owners, 78% report using their device to get news. . .” Mobile content consumption is on the rise. Other readers prefer to read their news online but in book form to flip through pages of content for a more live reading experience. Yet, tons of content consumers today prefer listening to their news via podcast or downloading it as a live stream video.

If you want to steer your audience towards your news platform and increase your readership, give readers what they want: an engaging, interactive, multi-digital delivery platform. Allow your readers to search your content and access the exact information that they want to view. Give them the option to print out your content since some information consumers like the feel of physical content in their hands. Provide them with a way to save your content so that they can view it later. Allow your readers to clip the pieces of content that stands out to them.  Let the readers download audio files to their smartphones so that they can listen to your news on the go. Give them the option to live stream important updates and popular news.  Ensure that your readers can access all these digital functions regardless of the device they are using such as smart phones, tablets, laptops, or desktops.

Sounds like a lot of options for readers, right? You’re probably wondering how you can make these options available for your audiences without running into an IT nightmare, accruing ridiculous un-related fees, and spending the next year of your life trying to revolutionize your platform? Pressmart is a multi-channel, delivery platform that provides multiple ways for your readers to consume content across multiple digital devices.  You do not need any technical skills or expensive programmers; Pressmart could help you display your news in a new and competitive way within hours. Give your audience more options; Digital Publishing Platform, increase your readership; visit Pressmart today!

Contact us for questions or concerns; we would be happy to assist you.

Monday

A Better Option for Digital Publishing Software

You need to have a strong online presence for your publication, the time has come where a simple website platform is not enough. It can be hard to navigate which tools will be of real assistance in the world of digital publishing. If you are struggling with the transition to online publication, or simply need a stronger presence online, look no further than Pressmart Media Ltd. With digital publishing software which is easy to use and reader accessible, you can streamline your online efforts and step into a stronger future for your publication.

Pressmart provides a wide variety of options when it comes to the digital publishing software offered. You can have an E-version of your paper or magazine. These digital versions of your publication are interactive and completely user-friendly. There are also options for ePortals, which will heavily increase the traffic of your platform. If your publication has the potential for an online archive, there is an Earchive that can bring your archive online easily for readers to view.

Because a large portion of readers today read magazines and news articles off their mobile devices, it can make the prospect of moving your publication to online daunting. Many online platforms and websites do not translate well to mobile reading. Luckily, Pressmart offers vital mobile apps.  These apps can easily integrate existing publishing systems to pause a seamless solution for readers on mobile devices.

Do not ignore the power of digital publishing software. Your online visibility makes or breaks your publication's success. You need a partner who can handle all of your needs, contact us to find out more.

Once considered a passing fad, statistics show adults are converting to the ease and convenience of electronic publications. Over one third of United States adults will own an e-reader by 2016 and 45-50% use their reader to access news or magazines, including ads. For The Economist, 77% of readers have never had a print subscription. Adapting to a new format is especially important as studies on the news media show that while overall circulation is down, demand for content on tablets and smartphones is growing.

Digital editions also encourage larger engagement with the brand as 80% of readers either visited the publication’s website, recommended the magazine, or visited the magazine’s social media site.

Thursday

Effective Mobile Apps are Becoming Essential for Newspaper Makers

As more and more people turn to mobile devices to consume news and information,  providing a state-of-the-art digital experience to the end-user is of vital importance. Today's mobile platforms are ideally suited for the delivery of newspapers and magazines via apps. And many newspaper makers and content providers are finding that merely Online Newspaper Maker their publications and making them available online is no longer enough to grow and maintain subscriber bases.

To take advantage of the mobile app revolution, however, publishers need to find solutions that deliver a host of key features consumers are now demanding, while at the same time keep costs in line to maximize ROI. A few of these key features include:

    Device Compatibility - Digital newspaper and magazine apps must be able to work on a variety of devices running different operating systems. It's essential that apps are compatible with iPhone, iPad, Android phone, and Android tablet devices.
    News Customization - The ability to customize and categorize news, as well as allowing users to search for and rate articles is a must-have when it comes to newspaper and magazine apps.
    Social Networking - Offering your customers the chance to participate in an online community around your brand builds loyalty and reader retention.
    Multimedia Integration - Seamlessly integrating video and images into your content delivers a rich user experience. Allowing users to save and share this content adds another layer of social networking.
    Security - Obviously, your app needs to be secure and bug-free. It also needs to be stable, so when a user clicks on it, they can be confident about having a reliable and crash-free experience.

These are just a few of the most important features newspaper and magazine mobile apps must include to be successful. And while creating these apps may seem daunting from both a technical and business perspective, newspaper makers don't have to go it alone. Contact us about our mobile apps solutions today, and learn about how we can partner with you to bring great content to readers' devices effectively and efficiently. Adding an ePaper in addition to your print edition with Pressmart's Online Newspaper Maker offers major benefits to your readers.

Monday

Simplifying Online Newspaper Publishing

Are you growing weary of the technicalities of building and formatting your web page? Struggling with a format that can easily translate between devices? Daunted by the task of making your online site faithfully represent your printed work? In this ever-increasing technological age for business, digitization is no longer a rarity. In fact, digitization is a bare minimum expectation of any business that is seriously considered for utilization by up and coming customers.

The biggest mistake any business could pursue is being left in the dust when it comes to the technological field, especially when the boon of promotion and exposure a company could glean from online formatting is nearly immeasurable. There is a solution that remains the remedy for all of these online formatting issues and more. If you are looking for an all in one location for all of your online newspaper creation, maintenance, and amplification, look no further!

Our specialty is newspaper publishing, and our passion is to make a personal and perfectly tailored publication to the exact specifications that suit your company's style and purpose in order to get your company started publishing content that has availability on a global level.

Our search engine friendly format allows for a level of exposure that exceeds the limitations of a printed newspaper. The increased audience that customers receive enhances and multiplies as a result of the numerous platform capabilities. Along with diverse rich media content available on different devices, we offer a  service of media integration into printed paper portraits. This takes your original paper's look and feel, and puts a technological spin on it. Adding slide shows, videos, animations, and audio can not only better the user experience but also drive your publication, and thereby, your company into the next age.

Allow us to aid you in your endeavors to diversify your audience and get more information out in ways that appeal to the mind of a consumer on many sensory levels.

For the personalized dedication and publication service we provide, simply contact us to find out how we can publish an online newspaper publihsing that perfectly reflects the abilities and purpose of your company and help get your information out to more customers globally than you ever thought possible!

Tuesday

Use Newspaper Software for All Your Readers

In this increasingly digital age, the news remains a necessary and thriving part of culture. Readers still need to know what is going on at home and abroad. From the front page, to the classifieds, to your daily movie reviews, the audience is out there. In order to reach that audience, however, most major newspapers have found the need to diversify available formats.

Newspaper Software: Print Versus Digital

Approximately half of newspaper-reading Americans prefer to read their news online, a number which has been increasing over the years. The New York Times now has over one million subscribers who read the news only online. That said, many readers still prefer print media, and the money, even for publications like the New York Times, is still to be found mostly in print. As a newspaper publisher, therefore, it pays to have both a print and online version. The printing press remains a daily reality, but so does newspaper software designed to take all that  hard work your writers and graphic artists have done and put it into a usable format.

Newspaper Software: Cross-Platform

Cross-platform publishing is another reality of modern-day digital news. Gone are the days when editors know exactly how the finished product will look, where the fold in the paper will be, how much room they have for a headline, and so on. While web design practices continue to advocate an "above the fold" approach for drawing and keeping readers, the ideal layout will vary widely between a PC, a tablet, and a cell phone. The newspaper software you use must take this into account, allowing you to see how your paper will appear on multiple devices.

Newspaper software is likely a part of your publishing world already, from article and photograph submission to layout and beyond. Does your software help you to reach out to all the readers you have and to the potential readers you would like to have? If you have questions about finding the best newspaper software for your business, contact us today and let us walk you through your options. Those are just a few of the ways Pressmart’s Newspaper software can make a positive impact on your business. For more information, please contact us.

Are You Missing Out? Benefits of an Online Newspaper Maker

Are you a newspaper publisher without an online edition? Or is your online edition unreliable, or unable to be read on all devices?

If you replied "yes" to either question, you're missing out on readership, ad revenue, and even valuable customer analytics.

What Can an Online Newspaper Do For You?

An online newspaper, or ePaper, is an online version of your newspaper, tabloid, or broadsheet, with its original layout, including articles, ads, and images. However, it is not simply a static representation of your paper.

Instead, an ePaper is an interactive medium that takes newspaper reading to the next level, complete with links, videos, and even live feedback. It allows you to connect with your readers instantly in an easily accessible format.

Benefits of an Online Newspaper to Readers

Adding an ePaper in addition to your print edition with Pressmart's Online Newspaper Maker offers major benefits to your readers.

    Compatibility: Your readers can access your ePaper from any device, anytime and anywhere, which is critical for your business as more people continue to access the internet from mobile devices, and fewer from desktops.
    Interactivity: Readers can click on links and advertisements for an interactive experience.
    Rich media integration: You can offer your readers enhanced content with audio, video, animation, and slide shows.
    Zoom In and Zoom Out: Users can choose a comfortable reading size for articles.
    Archives: Readers can have access to back issues.

Benefits of an Online Newspaper to Publishers

Newspaper publishers will also reap big benefits with increased revenue and increased reader reach when they add an ePaper created with Pressmart's Online Newspaper Maker.

    Monetization: Increase your revenue with paid subscriptions and advertising, without the cost of print production and delivery. Pressmart's Online Newspaper Maker allows you to place ads at the page level, article level, and article genre level.
    Search Engine Optimization (SEO): You can use SEO keywords to help reach your readers.
    Social Sharing: Your readers can share the contents of an article, thereby increasing your social reach.
    Analytics: With an ePaper, you can use analytics to better understand your customers' demographics, likes and dislikes, and responsiveness, which will allow you to narrow down your content to reach the right audience.
    Payment Gateway: You'll have the ability to use third-party payment gateways.

Those are just a few of the ways Pressmart's Online Newspaper Maker can make a positive impact on your business. For more information, please contact us.

Thursday

Moving your Magazine Online

As we move into the 21st century, technology has grown in leaps and bounds. Concepts that were never even considered a generation ago are real and present. One shining example of this is the concept and reality of moving our magazines from print format into a digital medium.

When deciding on which online magazine maker to aid you in your quest to transport your publication online, there are many different facets of the process that need to be considered.

The Basics

Starting out, those who are venturing into the world of e-magazines should focus on aesthetics. The appearance of the e-magazine is the determining factor on whether or not a reader will push forward into your content, so making a lasting first impression will ensure that you attract the necessary traffic (and ensuing revenue) is of utmost importance.

The Write Stuff

Selecting the best e-magazine creator will make your task infinitely easier from the onset. The process begins with an excellent interface (your editor) and design templates. The professional, polished look which is demanded by readers -- and can result in the success or failure of your online publication -- requires a proven, adaptable, and user-friendly e-magazine creator.

The Answer

When you choose Pressmart, you are getting the latest in cutting-edge e-magazine technology to power your online publication. An interactive, responsive user interface works in tandem with HTML 5 to create an incredibly adaptive experience for the reader -- regardless of which platform they are using to view the content. Here are just a sampling of the features that we offer:

    An automated email newsletter to your subscribers
    Seamless integration with all of the popular social media sites
    Free software upgrades
    Banner Advertising space (yours to market)
    Search capabilities

The features enumerated above are merely the tip of the iceberg; when it comes to providing a powerful, interactive, stylish e-magazine, we've got you covered.

Please visit us today and let us show you how our online magazine maker can propel your publication into the next generation!

Monday

Create Your Magazine Web Portal the Right Way

If you’re a magazine owner or publisher, you know that you need a web presence. There are many website design options you can use to take your publication online and make it mobile friendly. However, most publishers don’t understand that there are definitely good and bad methods. Even some of the top names in the publishing business have websites that are frustrating to use and hard to read both on desktops and mobile devices.

How Can You Avoid This?

In the scramble go online; many companies are going online the wrong way.

Many magazines publish extremely content-laden websites that take forever to load unless a reader has an extremely fast web connection. Many of these websites also have so many advertisements, large photographs, social media engagement features and videos; it’s often hard for readers to actually find the content they’re looking for.

Often,

  •     The link readers follow doesn’t lead them to the content they want. Sometimes it even leads them to a pop-up requesting their email address or giving them information they’re not looking for;
  •     The article they want to read is spread out over 10 to 20 pages they have to click through. They don’t have the option to just read the content on one page because the publisher wants readers to look at all the ads possible.
  •     The content is broken up by supposedly relevant marketing in the form of distracting ads and videos; and
  •     The advertisements are flashy, annoying and don’t mesh well with the magazine’s content.

Reading a Regular Magazine is Not Like This

Think about how many times you’d rather just read an article comfortably.

Most of us can agree that it is so much easier to just pick up a book sometimes than to strain to read something in its entirety on a mobile device or a computer. This is the reason why so many people now prefer large mobile phone screens over smaller ones in an era where everyone thought technology would keep shrinking.

Therefore, any publisher that truly wants to keep his or her readers’ comfort and ideal reading experience in mind will quickly see that creating a web portal using the Pressmart eMagazine Platform will provide readers with the ultimate experience.

The Pressmart eMagazine Platform offers publishers the ideal combination of modern technology and the traditional magazine format. Readers can experience their favorite magazines without the frustration of reading them online.
  •     Your readers can read via any device.
  •     They can search the entire document using keywords.
  •     Your web portal will actually look like your physical magazine, function the same way and be just as comfortable to read; and
  •     You can create a professional online presence to compliment a new magazine brand, to develop an audience quicker.

Check out our eMagazine demo today; then contact us to explore the many beautiful options we can extend to you to truly enhance your brand presence in the modern marketplace.

Thursday

Create Online Portal: It Take Only Seconds to Lose a Reader

Times have certainly changed. Creates Online News Portals, Readers are less likely to luxuriously browse the paper over a cup of coffee, and more likely to look for the latest breaking story within minutes of it happening.

With social media trending towards real-time sharing of experiences, it's important for news organizations to keep up. Posting information quickly is increasingly necessary to keep readers. However, that isn't enough. Will your story show up on a search engine? If you've posted the story quickly, and a reader clicks on your link, will your article load immediately, or will your potential reader become frustrated and try another link?

Monday

Companies may benefits greatly from creating an online portal

The benefits of creating an online portal could prove vast for newspaper and magazine businesses looking to expand their web traffic. Because many news companies would like to remain mindful of spending while also working effectively for their customers, an online portal could help do just that. Online portals are cost-effective while also proving convenient for costumers.

By utilizing Pressmart to create their online portals, companies do not have to worry about starting on their own from scratch. As a result, companies can provide a beneficial service by having various news information in one place without having to worry about high costs associated with constant site maintenance. Customizable templates for portals allow companies to have a portal unique to their business and that suits their needs.

Friday

Create A Strong Online Portal To Enhance Your Customers' Experience

Your website is the first impression you will make on many of your customers. It serves as more than just your marketplace. Your website, when properly optimized is your path into the most popular search engines, introduction to a global customer base, and your primary interaction with consumers. What do you want your web portal to say about you?

We at Pressmart Media offer fully featured online portal design at reasonable rates. We can optimize your end-user's  experience with the most up-to-date content.

Create a Magazine app to meet Consumer Demand

In the midst of a news cycle that won't stop accelerating, the depth and insight offered by magazines are more and more valuable to readers who want more than headlines and blurbs about the topics that matter to them.

Taking advantage of that demand requires modern magazines, regardless of topic or genre, to move forward into the digital. Electronic magazines are becoming commonplace and publications who haven't yet branched out into the digital realm are now a minority, rapidly being left behind, with mobile accessibility also growing as a preferred method of consumption.

Tuesday

Newspaper Publishing takes a Turn to the Electronic

More and more newspapers aren't really paper anymore. Newspaper publishing is changing rapidly. Consumers are transitioning away from paper media in favor of the ease, convenience and environmental conscience of online publication in increasing numbers and a publication that doesn't display a strong online presence runs the risk of not getting its message across.

Publishers wanting to make the change to a successful online edition should recognize that they need more than content. A physical newspaper was, not too long ago, so integrated into our daily lives that they were essential props in movies and on television, we expected to see them everywhere, and we expected almost everybody, particularly professionals, to read them daily. Online readers need that familiarity too.

Wednesday

How to Create a Newspaper App that People Will Actually Use

Creating a powerful newspaper app has several obvious advantages: you can create and distribute content to a growing number of online readers while expanding your business.

Plus, mobile conversion rates are higher than desktop rates, so any modern publication needs to invest in their mobile presence.

But simply creating the app isn’t enough: your app needs to function well and provide content in a clear, easy-to-read fashion.

Thursday

5 Steps For a Successful News App

According to the Pew Research Center, in 2015, almost three-fourths of U.S. adults were smart phone users. In a mere four years, that number increased by 35%. That’s important, because where there are smart phones, there are news apps.

That population represents an important portion of the world’s news consumers. If you’re interested in making your content widely accessible a mobile app has the ability to greatly increase traffic. It’s fair to contend that having a companion app for a trustworthy news source is largely the expectation of the smart phone user.

Tuesday

The Mobile Revolution is Fueled By E-edition Software

Today’s stark reality is that the smartphone is now something that most people have with them at all times. The world is rapidly going digital, therefore, media must keep us with this new mobile reality. Being equipped with proper digital software has quickly become mission critical for publishers.
Social

According to a recent Digital News Report, social media has completely changed how people consume what they read. The percentage of Facebook users who use the platform for reading and sharing news is fast approaching 70%, and this trend is likely to continue. Younger people under 35 also use networks such as Instagram for consumption of media. As a direct result, your digital edition software needs to reflect the times.

E-edition Publishing Software

E-edition Publishing Software Every day, more and more companies release an electronic addition to their print publication. While many have been uneasy about the transition into more electronic publications, it is what customers and/or readers want today. The choice is either to go with the changes or get left behind in an era characterized by technology and more importantly what the customer dictates.

If you are looking at various software options, you might be wondering what important features your e-edition software should have. Questions you should keep at the forefront in your consideration include things such as "What kind of reputation does the software provider have with their customers?", "What kind of support is available if/when I have question?", and "Do software updates come with the purchase or are they extra?"

Wednesday

What Makes a Good Web Portal Software Suite?

Well-designed web portal software allows businesses and news publishing websites to display a professional image for their visitors. The best designed web portal software is lightweight enough to load quickly for their visitors and easy enough for even non-technical users to work in. But the biggest reason for investing in web portal software is that it will save you months of development time, allowing you to launch your online vision in the shortest amount of time while also saving your company money.

Your Web Portal Should Be Responsive

Responsive design elements that re-size based on your visitor's viewport helps make your content a pleasure to look at on desktop computers, tablets and even smartphones. The trouble with a non-responsive design is that your pages look disjointed on smartphones and tablets which make up over 50% of general web traffic. This can negatively affect your revenue since you won't be able to reliably optimize for mobile conversions without a responsive grid. Your content management software should also allow for easy custom page design templates. The use of columns, grids and multimedia embeds will make your content stand out in a crowded online world.

Web Portal Software Should Be Easy to Maintain

Web portal software should be easy to setup and maintain. You buy web portal software in order to streamline gaining new visitors, not for wasting days struggling to set it up. News organizations tend to like content management solutions that are hassle-free and have easy maintenance that doesn't require their own IT department.

A Web Portal Software Gives You More Traffic

Well-designed news portal software such as ePortal by Pressmart makes your news site stand out in the search engines. A web portal that employs best software coding practices helps ensure that your title, H1 and meta tags all reflect your content and will also help the search engine bots parse your news stories. An integrated RSS module helps drive new traffic by pinging the search engines as well as news aggregators when you publish new content. Integrating user comments into your stories will also help drive customer loyalty while also providing a rich source of free long tail keyword content for even more search engine traffic.

A web management portal should be easy to use and make it easy for your company to publish and edit content. If you're interested in how Pressmart can help streamline your publishing operations, please contact us today.

How to Create a Portal Website

The benefits of taking your create guide on the globally web are clear:

  • More exposure for you.
  • Ease of accessibility for visitors.
  • Increased audiences by growing into new areas.
  • Translate material into different 'languages' immediately.
  • Low cost.
  • Social press participation and referring to.
  • Adding electronic press to you like videos.


But, the process of shifting on the globally web is full of problems and problems that have left some manufacturers in the dust.

We’ve been supporting journals, journals and delight companies create eye-catching on the web sites for over 10 years and we’ve found a thing or two about doing it effectively.

So, we’re going to identify a few suggestions and techniques you should know if you’re still considering how you could build a web website web web page for your papers or guide.

#1: Don’t Ignore Mobile

Readers don’t just want to have connections with you on their laptops or pcs. They want to be able to acquire accessibility to your product 24/7 on their pills and mobile mobile mobile phones.

Some manufacturers end up developing another web website for each system type considering that one system can’t dynamically show their ready to all gadgets.

This technique can benefit a little while, but progressively, a new system gets launched and now you must create an entirely new web website for that specific system.

This isn’t how you could How to Create a Portal Website that will last your product in the long-term.

Make sure that your papers or guide uses a website design organization that is aware of how you could build a web website web web page that is sensitive for all gadgets under one system.

This way you will show incredibly on any notice size or system that gets launched later on and you can loosen off knowing visitors will always be able to acquire accessibility to you.

#2: Don’t Ignore SEO

SEO or seo is more appropriate today than ever before. There are ongoing sources of new manufacturers and material attaining the globally web every second and they’re all aggressive for your reader’s visitors.

You have to sustain your product comes up before your competitor’s when your audiences is looking for something to give their attention to.

Anyone who’s developing your web website has to be familiar with both pc and cellular SEO if your method going to be successful. When you’re in speaks with any website website design organization on how you could build a web website web web page, SEO must be on the impressive of that discussion.

#3: Don’t Ignore to Add Something Special

Digital actions are designed on more than simply having an on the globally web version of you. Any website website design organization you use must be able to understand your audiences and help you build relationships into your electronic encounter.

This could be things like stock tickers, environment signs, sports ratings, movie press like discussions or current actions, etc. Anything that your audiences would enjoy and that generates on your product.

This will help keep your audiences engaged with you and get them to less likely to keep your web website.

While you’re still determining out how you could build a web website web web page, it can be annoying, complicated and a ineffective and money. By starting out with these suggestions as a platform for your website design project, you’ll be on the right track to make a quality encounter for visitors.

If you have any other questions or are still considering how you could build a web website web web page, provide contact us at any time.

Tuesday

How to Choose the Right Web Portal Development Company

If you want to take your online presence to the next level or if you're looking to take your brand into the digital world for the first time, getting professional can be the best or worst decision you've ever made. 

Let's explain that above statement a little but more. When working with a professional web portal development company you have to understand that they're not all the same. This might sound obvious, but, if you're not specific enough in your request and don't ask the right questions before they start working, you may find out the hard way that they don't have the skills you need to create your project.

Needless to say, if you choose the wrong web portal development company it can lead to hours of frustration, wasted money and a delay in your project's development. 

We've seen it happen to too many great businesses and we don't want that to happen to you. 

So, here are our tips for choosing the right web portal development company: 

1. Make sure they have experience

We cannot stress this enough. Experience matters when it comes to project development and execution. There are hard lessons that developers and designers have to learn when they're starting out.

Although we've all been there and everyone needs a chance to learn, do you want your project developers learning on the job or do you want to work with a team of seasoned professionals who have worked out the kinks and understand how to execute a project on time and on budget? 

Besides the logistics behind the project, experience means that they have a portfolio you can view and testimonials that you can see. When you look at their past work and hear what their past clients have to say about them, you can learn a lot about a company. Make sure that anyone you're considering has a track record that you can take a look at. 

2. Make sure they can scale with you

If a web development portal company isn't big enough or skilled enough to scale with your business's growth, when you're ready to go the next level, they may not be able to support you. If this happens then you'll be right back here, trying to figure out how to hire the right web portal development company.

When you're researching a company to work with, make sure that they have the capabilities to scale your project and grow with you. This way you'll be able to create a lasting relationship and won't have to constantly wonder if your web portal is in the right hands.

3. Make sure they communicate well

One of the most important aspects of developing and executing any kind of design or development project is communication. One misunderstood email and your project can take an entirely new turn you weren't expecting.

If you have any questions about choosing the right web portal development company, feel free to contact us today.

Website Portal Development: Top Reasons to Go Digital

If you are a smaller publication company, you might find yourself wondering if switching to a digital platform is worth the trouble: after all, you've been running a successful operation for a number of years, have an established audience, and the entire idea of relying on Internet connection seems at best dubious. Have we accurately hinted at your thinking process?

If so, wonder no more! While it might take some time and energy to convert your publication to an online source, the short answer is: it is ultimately always worth it. Let's take a look at Top Reasons every company, large and small, should consider going digital:

Global Outreach

It's a fact: going digital just brings your content to wider audience. Website Portal Development, There's no denying that the level of access an online platform offers is not comparable to any other form of media in existence today. No matter how specific your readership is, a website portal development expands it: from local paper source to global presence.

Enhancing the Experience

One of the main advantages of a website portal development is its multi-faceted nature: with the capacity to combine text, audio, visual and mixed-media sources, it allows you to create a powerful, engaging, visually compelling messages and enrich the reading experience.

Your Data Stays SafeForget about abundant dust-collecting archives and vast storage spaces with heaps of printed copies just a match away from irreversible loss of decades of work. Cloud-based platform ensures the safety and perseverance of your material in an efficient way - and yes, it's dust-free.

Easy Search - and New Discoveries

Another undeniable advantage of going online is the way a digital website portal stores your data. Retrieving articles decades old are now a few clicks and a meaningful keyword away - which not only saves time, but, in the midst of a research, might reveal curious patterns never seen before among the articles with similar "hot words". 

In short - go for digital website portal development a try! The best news is - with PresSmart, you don't have to do the heavy-lifting yourself. Contact us today - and let us help create an outlet your publishing company deserves

Make sure that whoever you're considering communicates in a way that you can understand. If you don't have a technical background, the developers you work with will have to be able to communicate what they need and how the project is progressing in a way that makes sense to you. If they can't communicate well, regardless of their skills or how amazing their portfolio is, you will run into problems as you get going on the project. 

Even though this may not be an exhaustive list of how to choose the right web portal development company if you follow these points, you'll be in a much better position to have a smooth and easy experience with the company that you end up choosing.

Monday

How to Create a Magazine: 5 Innovative Design Ideas

Modernization of digital reading material, such as e-books, online news articles, and eMagazines, is a growing trend that has consumed the print world. Publishers depending on the loyalty of return customers, as well as requisition of new consumers, are foraging for creative and innovative ways to compete in this new market.

Yet, as with all endeavors, beginning with the basic knowledge and understanding of how to create a magazine, is the bread and butter for a sustainable foundation. Once this is mastered, the following creative and innovative ideas can be applied.

5 Innovative eMagazine Design Ideas

1) Embedding SWF Files

Small Web Format (SWF) files are adobe flash-based and are used in websites for multimedia, vector graphics, and Action Script. In its most formal usage, SWF provides websites with animation in either clips or a continuous cycle. Animation is a great tool to help an eMagazine stand out. Yet, be wary of over use, as some viewer devices, such as mobile phones and tablets, may not be able to sustain a high level of animation.

2) Using Thumbnails for Navigation

Embedding thumbnails into each page of an eMagazine will offer an easy way for viewers to navigate. Make sure to implement thumbnails creatively. Stay simple! Viewers should be able to physically see, understand, and select the appropriate thumbnail intuitively. Using simple and straightforward graphics and themes is key.

3) Advertising

Advertising has various benefits for eMagazines. It offers a source of income, promotes selected items that are relevant to the content (therefore promoting the goal of the eMagazine), and offers viewers opportunities to purchase product.
Be selective when choosing the type and quantity of advertisements that will display in your eMagazine. Different viewing formats will affect the success of the ad as well as the quality of the interface. Advertisements can be as simple as an image or an in-text ad via a hyperlink or as interactive as a video or audio clip. When deciding on the type, keep in mind that the ad will need to be properly and easily embed within the webpage. Suitably designed ads will download quickly and clearly onto mobile devices and tablets.

4) Embed Interactivity

Interactivity is a broad technological term, but for eMagazine purposes it generally refers to video or image galleries. Both of these types of interactivity provide a high quality feel to an eMagazine format. They also come in handy for eMagazines that showcase a large quantity of product. There are many options for embedding video or image galleries within a webpage and, if done correctly, has overall positive effects. For example, if a video is pertinent to a news story, article, or product shown on the page, make sure it auto starts once the viewer scrolls over the video platform.
With interactivity implementation also comes the necessity for mobile user-friendly interfaces. While video’s and image galleries are great eMagazine tools, they can also have an adverse effect if not administered appropriately. Publishing HTML5 versions, as well as flash for desktops, laptops, tablets, and mobile devices, is a must!

5) Include Your Company Logo

This may seem like an obvious design element, yet it is easily bypassed. With the amount of interactivity available, incorporating the company logo may be an afterthought for both the editor and the viewer. Therefore, incorporate a hyperlink within the logo to the company’s homepage and include a website directory at the bottom of each webpage.

Pressmart specializes in guiding traditional media sources including newspapers, magazines, and books into online distribution. With over ten years of experience, Pressmart innovatively captures and utilizes social, mobile, and cloud technologies to provide high-quality customer service and end product. For more information or to speak with a representative directly, please feel free to contact us.

Thursday

3 Aspects of Quality Digital Publishing Companies

1) Overreaching Knowledge

The publishing industry is a difficult business avenue. With competing giants whose output is high and resources exorbitant, one of the best qualities for reliable digital publishing companies is girth of knowledge. It is important for a quality digital publishing company to be aware and proactive about using modern-day, innovative technologies, such as social media outlets and cloud-based platforms. In this age, technology is linked directly to survival in the business world.

Digital publishing companies should also be highly familiar with distribution channels. Along the same lines as technological advances, there are now various ways in which products can be distributed and marketed. Some of these include the internet, E-readers, and podcasts, all of which should be addressed usable marketing channels.

2) Competitive Pricing

One of the best benefits for businesses to go transition into digital publishing is cost. Generally, digital publishing offers lower production costs as well as maintainable ongoing costs associated with maintenance, such as routine output and continual marketing. Therefore, when choosing a digital publisher it is imperative to make sure they are offering the best deal available, while also providing quality product and exemplary customer service.
Research!
Make sure to price out different companies in comparison with the services they offer. Contact colleagues and access your network of business associates to suss out the best companies. Speak with a representative directly, even ask for a sit-down meeting, and discuss the entire process as well as the continual upkeep that may go into your specific project.

3) Customer Service

Digital publishers have a more intimate relationship with their clients than most business relationships. Not only does the digital publisher need to understand the intent of the item to be published, the content and who it touches, but they also need to understand the end-user. All of these aspects will determine the type of publishing and marketing necessary.

Therefore, assessing customer service before choosing a digital publisher is highly beneficial. How do they communicate (via phone, email, video conference, etc.)? Do they ask the right questions off the bat or are you driving the conversation? Are they contacting you routinely and meeting deadlines or are you experiencing unnecessary radio silence?

Pressmart specializes in guiding traditional media sources including newspapers, magazines, Digital Publishing Companies and books into online distribution. With over ten years of experience, Pressmart innovatively captures and utilizes social, mobile, and cloud technologies to provide high-quality customer service and end product. For more information or to speak with a representative directly, please feel free to contact us.

Put Your Magazine in Their Pockets

Traditional magazine publishing requires thousands of dollars in start-up funding. Printing, distribution, damaged product and returns all add up to one thing: money out of your pocket. You are faced with an immediate and certain expense with no guarantee of return. Why not optimize your product by going digital from the outset. Pressmart Media's eMagazine online magazine maker is a smart, economical option.

In the United States, 65% of mobile customers use a smartphone while globally they account for 55% sales. As utilization of these devices becomes more commonplace, more and more people turn to them as a convenient way to replace traditional print. Pressmart Media is positioned to provide you a professional magazine available at your readers' fingertips.

Drive traffic by putting your magazine on your website.  This provides the user easy access to your store and attracts customers with disposable income. Cross-platform optimization is included.  Your content will be readable across multiple devices and formats. Integrated social media links will be embedded in the magazine. Articles can be shared in their entirety, encouraging word of mouth and driving new consumers to your content.

Traditional magazine amenities are updated with a modern flair.  Subscription forms, back catalog, and adspace are still available, but can be updated with interactive features, videos, and sound for a unique and eye-catching experience. With over a decade of experience evolving technology to suit our customers' diverse needs, we are positioned to make our success your success. Contact us to learn more about how an eMagazine, ePaper, or ePortal can better position you in the marketplace.

With a growing body of digital natives who are hungry for useful content, it's no surprise that an increasing number of people prefer to read publications like yours on their tablets and smartphones.

If you want to stay vital and important in the coming years, it is absolutely critical that you make the transition to digital media. Online content increases your audience organically.Once you've printed content onto paper, the most you can hope for is that it's passed around the coffee table.

But with digital content, your audience grows automatically. Search engines deliver new and curious readers straight to your publication people who would never have found your print articles. When most publications think of online magazine maker, they tend to worry that providing free content online will reduce their subscriptions.

Simply by transferring your print content to the internet, you can garner a completely new audience (and maybe even more subscriptions).

How to Publish an eMagazine with Pressmart

Technology continues to grow smarter by the hour. With the public constantly looking down at their devices, how are you supposed to get the public to look up to see that physical copies of books, newspapers, or magazines still exist? It is important to keep up with your readers, especially in this day and age. If print sources are obsolete, where does that leave you?

In the ever capable hands of Pressmart. Take your polished pages you have drafted for print and easily turn them into an electric work. Pressmart walks you through the steps of how to publish a magazine on their website. Open the form, enter your information, and get started today!

Besides today's technologically advanced public ignoring printed forms of media, there are many other pros to converting to the screen. Your readers can now interact with your words. Forget the old ways of clipping and saving - now, your patrons may share your thoughts by pushing a button. You can add sound and video to your articles as well. Make your pages come to life by catching your readers' eye or grabbing their attention. What's better is that there is no discrimination towards a specific device. Apple? Android? Pressmart's eMagazines are available to all of your readers using any operating system. 

Not only do your readers benefit from the switch, but your benefits increase as well. You have so many options at your fingertips with Pressmart's eMagazines. You can receive subscription and feedback forms from your readers, activate an automated system that emails your subscribers, sell ad space for extra revenue, and make your magazines easier to find on an online search. Through Pressmart, you can better understand your audience, which will help in the future publishing of articles.

Get more out of your publication today. Pressmart is encouraging you to take your writing into the digital age. Make your magazine available to the masses by publishing online. You will be glad you did.

According to the Global publish a magazine market report, online magazines “are preferred by a greater proportion of readers due to their ease of access.

Digital magazines are majority in popularity at a rapid pace. Lower budget costs for both the business and subscribers, ease to use, and eco-friendly credibility can’t be denied. With the key benefit of increased engagement through interactive media, your business only stands to succeed.

Should you have any questions, or would like to know more about publish a magazine, feel free to contact us.

Friday

Publishing Software that Makes Ezine Easy!

Ezine, short for eMagazine, is a new trend that has recently picked up a lot of popularity. People use them for a variety of topics, from business news all the way over to fan clubs! Now, thanks to Pressmart, creating your own professional ezine is easy. You won't need to get your hands dirty with excessive coding to have amazing results.

Pressmart's ezine publishing software is a high-quality system meant to help get your ezine up and out there. Here are just a few of the many features included in the software:

Like paper fresh from the press, your subscribers will have access to your weekly editions from automated emails. These newsletters are little reminders to let your audience know you've got something new!

Our software will allow your ezine to be accessible on every device, such as smartphones and tablets, all while maintaining a real magazine quality. It's important that your content can be accessed through whatever device your subscriber prefers!

Whether you want the world to see your ezine software, or just a few individuals, you can choose the accessibility of your content. Login accounts are an excellent software feature.

The software makes it easy to add in content like video and audio files. With regular coding, such content can be very strenuous to add in. With our software, that's not a problem.

And of course, social media configured right into your ezine, makes it easy for your viewers to share your amazing content with their friends. Ezines are an effective strategy to show off your product or service in an unforgettable way.

It's our job to help equip your ezine with every formality, from custom domain names to analytic results.

Once you're all set up, it's nothing but smooth sailing. Our integrated technology provides software updates when available, and we will be there for any technical difficulty you may have.

What Online Publishing Companies Can Do For You

Regardless of the type of newspaper or magazine you produce, you can now easily create online versions of your publication with help from online publishing companies, such as Pressmart Media Ltd. Read below to learn what you can gain from online publishing companies and the newspaper and magazine publishing solutions they offer.

1. A high quality Online Publishing Companies will preserve and amplify all the wonderful formatting and design elements you have worked so hard to include in your print publication.

2. With a digital newspaper you can reach more users and increase the versatility of your formatting. For example, with the right digital software, you can add hyperlinks to your publication and so connect it with related sources and sites. You can even add animation, videos, sound effects, ratings, and feedback forms. Online publishing companies can help you to offer your readers a truly user-friendly experience and keep them returning to check out each of your digital issues.

3. Services for online subscriptions and link ups with social media are an additional valuable feature available with online publishing company digital newspaper and magazine software.

All of these aspects can make your publication more accessible, contemporary, exciting and interactive. Connect with your readers in a new digital venue and accessible space. When researching online publishing companies, make sure you use a digital newspaper and digital magazine publishing company that is well established, offers diverse services and support, has a great track record, and also has an impressive list of clients, like Pressmart.

If you are ready to take your publication online and learn all about our premiere digital newspaper and magazine publishing solutions, please contact us.

How To Build A Web Portal That Engages Your Audience

If you're curious about how to build a web portal, Pressmart Media can help. The first step to building a web portal is figuring out exactly what you want to share with the world. Whether your focus is news, entertainment, a business enterprise, or your own personalHow to Build a Web Portal views and opinions, we can build a web portal to suit your needs.

Provide Broad Functionality To Users

It's important to provide broad functionality How to Build a Web Portal. By offering RSS feeds, for instance, users will receive instant notification of new and updated content the moment it goes live. When users can share, rate, and comment on articles, it fosters more social interaction with your content and boosts your overall reach.

Many users will visit your portal through mobile phones and tablets, so our ePortals are compatible with every device and computer to ensure unhindered access to your content.

Make It Interesting

In addition to written articles, photo galleries not only provide eye candy to the viewer, they display content that's easily shared by your users. By offering interesting content like embedded YouTube videos, weather widgets, and public polls, you'll keep your audience engaged so they'll return to your portal again and again.

Customizable templates will allow you to tweak your portal's aesthetic design whenever you see fit. If you currently work with Google or any other third-party advertiser, or if you plan to one day in the future, ad management is easy when you build a web portal through Pressmart.

Draw Attention To Your Published Content

We will build a web portal that is SEO friendly so your published content can be found easily and will achieve higher ranking in search engine results. As an administrator of your web portal, you'll have access to analytics that detail where your users are from and how they're engaging with your portal. Studying the analytics allows you to see what articles are trending and it also enables you to tweak your advertising to suit your largest audiences.
Contact us today for more information about how to build a web portal and the solutions that Pressmart Media offers.

How to Create a Web Portal for Your Online Publication

Many people have asked us how to create a web portal for their professional online publications, and we're happy to answer them. The only problem is that our web portal creation is so intuitive, you might not even need any instructions at all!

Having your own web portal is incredibly useful, and it allows you to instantly access your online publication, share new content, and spread it across the internet--all in just minutes. But if you want to know exactly how to create a web portal, here's the answer you're looking for.

First, let us know what you need!

Unlike one-size-fits-all solutions that tend to be rather ineffective and clumsy, we create your web portal according to your own specifications. Once we understand the type of online publication you want to create, we can go ahead and give you a perfectly personalized system.
Second, try it out and let us know what you think.

It's really that easy.

We'll send you your create a web portal and let you test it out. If you'd like us to make any changes, we're happy to accommodate!

In fact, we offer support for multiple languages, so no matter where you are, you can get just the portal you need. So how much work is involved in managing your web portal? If you can click and drag a few items, you can run your web portal freely and easily, giving you complete control over every part of your publication and turning you into the master of your domain. If you're still curious about how to create a web portal that works for your publication, simply contact us today!

These portal solutions integrate rich social media and web 2.0 features that enable organizations to open communication channels across the enterprise. A Booming online marketing requires a web portal that can effectively showcase the publications with editions and channels offered by the enterprise”

Pressmart's Magazine Publishing Software: Accessible and Responsive

Online magazine publishing software is one-in-a-million. Do a quick search and you'll find numerous results of up-and-coming sites that promise fast and sleek design, custom branding, mobile optimization, etc. Features on features are promised by these sites to provide you with specialized software to create aesthetic and appealing magazines, but where is the ease of access, the refined and simplistic user interface, and the feedback necessary to improve and build your magazine into a true success. Well, look no further, abandon your constant search for the best and most reliable software, presenting Pressmart's new software, e-Magazine.

Accessibility
  • Compared to other magazine publishing software, Pressmart's software allows for incomparable ease of access in implementing its various features.
  • Magazine displayed under your own URL
  • Automated email client subscriptions
  • Inserted hyperlinks
  • Social media integration
  • Advertisement space on your magazine

Responsive

What truly separates Pressmart's software from the rest is the feedback which it provides to the user, allowing for a publisher to gather feedback that is both necessary and crucial, allowing a constant flow of improvement, and providing a better experience for both the consumer and producer.
  • Feedback forms
  • Search engine optimization
  • Cross-platform compatibility
  • Google analytics to understand your target audience

Pressmarts new magazine publishing software, e-Magazine, provides publishers with more than a creation platform, it provides a service that allows for feedback of what your target audience wants and how you can fulfill any requests, if you are truly serious about working with an accessible and responsive publishing software then contact us for more information.

Wednesday

Can Online Magazine Publishing Lead to More Subscriptions?

When most publications think of online magazine publishing, they tend to worry that providing free content online will reduce their subscriptions. Fortunately, a digital magazine isn't the death of your print publication, and can actually improve your sales overall.

Here are 3 critical facts that will change the way you look at online publishing.

1. 95% of newspapers and magazines are using digital media to increase revenue.
Believe it or not, people are willing to pay for online content--if they think it's valuable.
By creating an easier path to subscription and giving your readers a taste of what they're missing out on, you can generate more subscriptions and long-term readers.

2. 26% of readers simply prefer reading on their tablet to reading a print version.
With a growing body of digital natives who are hungry for useful content, it's no surprise that an increasing number of people prefer to read publications like yours on their tablets and smartphones.
If you want to stay vital and important in the coming years, it is absolutely critical that you make the transition to digital media.

3. Online content increases your audience organically.

Once you've printed content onto paper, the most you can hope for is that it's passed around the coffee table.
But with digital content, your audience grows automatically. Search engines deliver new and curious readers straight to your publication--people who would never have found your print articles. Simply by transferring your print content to the internet, you can garner a completely new audience (and maybe even more subscriptions).

To see how we can make that transition easy and effective, contact us today.

4 reasons you should be using our online newspaper creator

Using our online newspaper creator helps you stand out from the competition and improve your audience's experience, as well as increasing your ability to reach the people you want to reach. Here's how.

1. Accessibility: Unlike a printed newspaper, online newspaper creator allow content that is available almost instantly. There's no need to walk to the nearest coffee shop and buy a paper - your readers can receive an online newspaper with the same look and feel with less effort.

2. Interactivity: Sure, it's nice to flip the pages of a physical newspaper. An online newspaper maker, however, takes interactivity to a whole new level. Hyperlinks, videos, live feedback--all are options available in an online newspaper.

3. Monetization: Not only will you have income from the paid subscriptions, but online newspaper creators allow for further revenue through advertisements. This means multiple revenue streams with less production cost--you don't have to worry about print production fees or even delivery!

4. Analysis: We've saved the best for last. One of the greatest benefits of using our online newspaper maker is the ability to use our analytics to best understand your readers. With a printed newspaper, you may not even know who your readers are. Online newspapers, though, track your readers. You can learn more about what demographics you're reaching, who is most responsive, and even what your readers like and dislike. You can then use these analytics to cater your content so that you're reaching exactly the audience you want to reach.

For over ten years, we have been using our ePaper solution to ensure that our clients don't miss out on this increased digital traffic. With our online newspaper maker we're helping businesses to publish digital editions of their newspapers that retain the integrity of the print content while increasing readership and efficiency.

Are you ready to learn more about how an online newspaper creator can benefit you? Contact us to get started.Using our online newspaper creator helps you stand out from the competition and improve your audience's experience, as well as increasing your ability to reach the people you want to reach. Here's how.

Are you ready to learn more about how an online newspaper creator can benefit you? Contact us to get started.

Monday

Why You Should Create a Digital Magazine for Your Business and What to Include

If you are wondering whether or not you should create a digital magazine for your business, then consider this: the digital magazine market is expected to increase more than 20 percent over the next four years. And this statistic is in addition to the already historically higher subscription rate online, as opposed to print.
 
According to the report, digital magazines “are preferred by a greater proportion of readers due to their ease of access, cheaper subscription costs, and eco-friendliness compared to their printed counterparts.”

Why you should create a digital magazine

Digital magazines are superior to print for many reasons but the main one is that the online option increases reader engagement because its platform allows for interactive content such as audios, videos and graphics. And interaction is a major advantage in business because you can capture valuable demographic information through hyperlinks, surveys, polls, and comments.

Online magazines also provide more creative freedom and less pressure since there is a lot more at stake with print magazines when deciding on a cover. For example, if the cover doesn’t grab the reader’s attention at the newsstand, it’s too late for any changes. With digital magazines, you can always edit or replace the cover in real-time. Other benefits include the elimination of printing and distribution costs, along with no page restrictions as with old-fashioned print magazines.

As with print, digital magazines will realize the majority of their profits through ad revenue. Banner advertisements can be strategically placed to match the search criteria of readers, therefore increasing income.
What to include in a digital magazine for business

Before you begin, incorporate your branding into a digital magazine template. Having specific templates for certain types of content will provide a “flow” to your magazine, which is expected by any reader.

Next, organize your content into sections that will regularly appear in your online magazine and keep the order consistent. For example, common sections include hot industry topics, news updates, upcoming events and market trends. Be the first to report on hot topics by creating Google alerts.

Identify and contact industry influencers for reprint permission. If there is a popular magazine, blog, or author in your industry, chances are pretty good they will allow you to include their reprinted articles in your digital magazine. In fact, many websites include instructions or verbiage for others to use their expert content. There’s no shame in including this type of media among your own original content; often times these proficient articles earn the highest click-thru rates. Be sure to purchase stock images for high quality photos and graphics.

Create a guest writer program and include it in your magazine on a regular basis. Be sure to post guest writer guidelines that include desired topics as well as the authority to edit. This will save time and spare any hurt feelings.

Include save-the-date flyers for upcoming events, and craft content geared toward these occasions that will allow online registration two to five weeks prior to the big day. Don’t forget to include photos from events and write recap articles.

Design surveys and polls to be fun and engaging, while capturing relevant information. It is important to note that you should never be too promotional. Obvious grabs for marketing info will be completely ignored.

Reuse blog articles. Not all of them, but certainly anything with successful analytics and posts that are more evergreen in nature. Or, have some fun and create infographics that allow your readers to easily absorb and digest the content.

Conclusion

Digital magazines are increasing in popularity at a rapid pace. Lower costs for both the business and subscriber, ease-of-use, and eco-friendly credibility can’t be denied. With the key benefit of increased engagement through interactive media, your business only stands to succeed.

Ready to exercise your creative freedom and create an enticing digital magazine? Contact us today to learn more about how we can help you produce the highest quality reading experience for your subscribers.

Thursday

How Outsourcing News Portal Development is Beneficial

In this decade, readers’ and advertisers’ desire to read information online drives publishers like you to make your customers’ online experience as interactive and user-friendly as possible. This need calls for a news portal that can easily spread and present content in an appealing way.

Although you desire a responsive news portal for readers, providing one can be difficult. Maintaining content requires advanced technical expertise that you may not have. To efficiently disseminate content to your readers, consider outsourcing your news portal development to an innovative digital publishing company.

Outsourcing your news portal can only benefit you in the long run. One way it can benefit you is by opening access to high-quality news portal support that most big publishing companies have in-house. Depending on where your publishing company is located, you might not have the financial resources to hire IT employees to run your news portal within your publish company. However, that factor should not prevent you from employing technicians that are of the same quality as those employed by big publishing companies. If you look for opportunities to outsource, you are guaranteed to find high-quality employees that can maintain your news portal at an affordable price.

Another way outsourcing news portal development can benefit you is by giving you more time to dedicate to publishing great content. Because you don’t have to think about maintaining the technology needed to put your content online, you can invest more energy and time in creating and publishing interesting content that attracts readers. When readers are interested in what you are publishing, advertisers, who are looking for potential consumers, take notice and want to advertise on your website. The growth of readership and advertising altogether brings you more money and resources to grow your publishing company.

Are you interested in outsourcing news portal development to an innovative digital publishing company? Contact Us for more information.