Why You Should Create A News Portal

People create news sources for noble reasons. They want to promote freedom and an informed citizenry. They probably are not thinking of mundane points such as how to keep their site going and how to ensure readers find their work. Fortunately, there are some easy ways to deal with that side of news creation. One of them is to create a news portal.

Reader-Friendly

Readers who have to struggle to find what they want can decide to leave your website after only 10-20 seconds, according to some research. This leaves you with a high ‘bounce rate’ and trouble getting readers to return. A news portal reduces this problem by making your site easy to navigate. It gives people a quick way to get to their preferred content and a comfortable format to look at. A news portal is a responsive layout that will help people decide to stay.

Profit-friendly

Portals increase your site’s profits, which will keep your site on the internet. An inviting news portal gives you more chances to convert the eyeballs on your page into customers buying your product. It will encourage potential readers to click on your other offerings, and that gives you a chance to capitalize on the monetization tools and embedded marketing in your eportal.

Reach More Devices

Probably one of the biggest benefits of creating a news portal is that it makes your site flexible. Millions of people are getting their news off of tablets and mobile sources, and portals make reaching these readers easier. A portal works well with any screen, and you can export your content across devices seamlessly.

Low Maintenance

It is a good set-up for people who just want to focus on spreading their news because it is easy to maintain and use. You can customize your portal to fit all your needs easily.

If you want to create a news portal, contact us to check out our web portal development capabilities.

3 Must Do’s When Transitioning to Digital Newspaper Publishing

Taking your newspaper or magazine digital is a big step for any publication. There are lots of moving parts to consider and unless you’ve done it before you probably have no idea where to start.

After helping over 400 publications take the leap into the digital realm and over 10 years of experience in cloud innovation, we’ve learned a thing or two about how to best transition into the digital newspaper world.

Here are 3 best practices that should be at the forefront of your mind when deciding how to go digital.

1. Create a Flexible User Experience

According to Ericsson’s latest Mobility Report there will be 6.1 Billion smart phone subscribers worldwide by 2020. And that doesn’t even consider the tablet market. It’s virtually impossible to design an individual experience for every smart phone, tablet, laptop and desktop on the market. You need to have a responsive design that will seamlessly and automatically scale to fit the user’s device no matter the operating system or screen size.

A mistake that we see too many publications make is attempting to create a “native” digital publication for every operating system. As our world continues to grow and new devices begin popping up all over the world, this becomes an expensive and overwhelming undertaking very quickly.

Make sure that your digital newspaper publishing company is able to provide you with responsive technology that will allow your digital newspaper to grow with technology, not be stilted by it.

2. Bring Your Content to the Next Level

By taking your newspaper or magazine digital you’re opening your stories and content up to all of the rich media the internet has to offer. You have to utilize a digital newspaper publishing platform that can offer you the rich media integration, social media connections and xml feed options that your readers expect in our digital age.

We often see print publications assume that all they need to do is publish their articles on-line and leave it at that. Unfortunately, that’s simply not enough for today’s consumers and in order to stay competitive, your digital newspaper has to bring its content to the next level. Make sure that your digital newspaper publisher has the servers, know-how and experience to properly enhance your media.

3. Have Seamless Subscription and Advertising Options

Your publication is a business and your digital newspaper publishing platform has to be able to meet your business needs as well as your content needs. By going digital you’re opening up your publication to a second stream of advertising inventory and revenue as well as giving readers another way to subscribe to your publication. Don’t squander this incredible revenue opportunity with poorly placed ads, too few ads or a clunky and difficult subscription process.

ce right the first time.

Make your ads and your subscription offers as seamless and easy as possible. Not only will this increase your revenues but it gives your readers a positive experience and they’ll be more likely to recommend your newspaper to friends and family.

It doesn’t matter whether you’ve gone digital before or if this is your first foray into the digital newspaper publishing space, you have to choose a platform that has the expertise, technology and experience to transition your newspaper or magazine to the digital space right the first time.

Have questions about going digital? Contact Us today to see how we can help.

Online Newspaper Publishing Solutions

If your business or group publishes a printed newspaper, you may want to consider online newspaper publishing to drive additional subscription revenue. Pressmart Media Ltd has a software tool that will allow you to generate an online version from your printed version. By creating an online version of your business’s media, you will be able to generate revenue from that online source and reach a broader market of subscribers than is possible with a print-only newspaper.

Digital media is driving industries in new directions. While paper periodicals remain a mainstay of nearly every industry, many companies are starting to look for new ways to generate revenue from a periodical. An online newspaper solution will give a company access to new markets for their periodical, while providing a new way for current subscribers to access the same information along with digital content that is only possible through an online source.

The software solution from Pressmart Media Ltd creates a responsive UI that provides the optimal user experience, regardless of their platform of choice. Audio and video may be incorporated into your online newspaper, something that is not possible with a simple paper periodical. The paper you generate will be available under your domain, and automatically emailed to your subscribers. Using the software to publish your periodical will give you access to search engines and social media, and subscribers will have access to back issues of your newspaper. Ad placement on your digital newspaper site will generate additional revenue for your business.

If you are interested in getting started with an online newspaper, Pressmart Media Ltd has the solution for your business. Please contact us and let us know how we may best help you get started with our online newspaper software solution for an online version of your business’s newspaper.

How Digital Newspaper Publishing Can Help Preserve The Pasts of Publications Worldwide

Digital newspaper publishing and the increasing demand for content across all connected devices has changed the way that the world interacts with traditionally printed publications and that trend is only getting stronger as the industry looks to the future. While analysts may say that technology and digital publishing is killing print, digitizing your publication’s archives can actually keep it alive forever.

By turning your physical archives into a searchable, digital database you’re opening up your newspaper or magazine to enormous benefits. Technology is not the enemy to print publications, but rather the life line that will help print live on for future generations.

Loss Prevention

Your publication’s past published works are just as important as your future issues. If your archives are left vulnerable to fire, water damage, theft or any other disaster, you could lose your publication’s history in an instant. By creating a digital version of your archives you’re enabling readers from around the world to experience the history of your publication like never before while simultaneously preserving your publication’s legacy for generations to come.

Increased Efficiency

If your archives aren’t digitized, then every time you need to find information from a past edition you have to physically find the publication you’re looking for, flip through the pages until you’ve found the right article and then ensure that you don’t rip any pages or spill your coffee on them as you go along.

This is a long and laborious process that costs time and resources. Imagine having every issue of your publication’s history in an easily searchable, social media connected and indexed database instead? Want to showcase some of your best works from the last 20 years? Now, it’s as easy as doing a Google search. Instead of spending hours pouring over the actual publications, you can have the information you need at your fingertips in an instant.

Space Saving

Let’s face it, if your publication has been around for a while, it takes a lot of space to store your archives. And if you need your archives on-site in order to use them as an information resource it doesn’t leave a lot of flexibility about where your offices can be located and how your writers and editors can work.

By digitizing your archives, you’ll be able to securely store your physical archives off-site and enable your work force greater flexibility. Now, if you need to move your offices to a new location, you don’t need the extra storage space to handle your archives. Allowing you to reduce costs in rent and streamline your offices. Not to mention the fact that your writers can now be located anywhere in the world and still be connected to the roots of what makes your publication great.

If you’re looking for an all-inclusive solution to digitize your archives or need more information on how digital newspaper publishing can help your newspaper or magazine contact us today.

3 reasons digital newspaper publishing should interest you

It comes as no surprise that the digital world is growing quickly. With everything from books, to learning programs, to newspapers becoming accessible digitally; you may be asking yourself what the big deal is with digital newspaper publishing. Here are 3 reasons why you should be interested in digital publishing.

1. Shifting tides in readership - Across all age groups, less people are reading paper print every year. The tides are shifting and enews readership is growing faster than ever before. Pressmart takes advantage of this opportunity, and bring their clients to the frontlines of digital publishing.

2. Reach across platforms - By using the right publisher to link you into the digital world, you are able to reach across social media platforms and reach more readers. For example, Pressmart is empowering their clients in social, mobile, and cloud technologies. By reaching your readers in different platforms your information is becoming more relevant and easily accessible.

3.Flexibility - Print is a more expensive medium to use when trying to gain access to readers. The digital world is more flexible, and less expensive to use. Small changes in content in the digital world are easy which enables you to adapt to the quickly changing world around you. Whether it’s through a phone, computer or Ipad your content will always be relevant. Once you join the world of digital publishing you will wonder why you hadn’t switched over before!

If you would like to learn more about how digital publishing is right for you contact us at Pressmart!

Become a publisher with an innovative newspaper publishing solution

It’s time to take your print newspaper online. Reach new readers, connect with old readers and bring your operation into the 21st Century.

Now all you need is a computer and access to the Internet. Thanks to an innovative newspaper publishing solution, you can get your paper online and reach the entire world.

Go digital.

Take everything in your print publication and make it electronic. Expand your offerings by creating links within stories to let readers get as much detail as they want. Google shows people are reading more and more online and they want longer articles.

Reporters can now turn in 40-inch stories and not worry about losing half of it on the cutting floor. Run those extended features full length.

You’re not limited to one or two pictures any more. You can have an entire slide show. Cover that Friday night football game in detail

Your advertisers can link their websites to their ads. Your advertisers can get their message in front of people who care. Embed ad links in stories. Include ad links in slide shows.

If you have an online presence and it’s just not delivering the way it should, you need to upgrade. Readers want the information you have delivered for years, they just want to access it online and they want it user-friendly.

Online media is the growth industry for print communications. It’s not too late to join the digital newspaper revolution.

If you are interested in getting your newspaper online and making it more relevant to today’s generations of readers, contact us for details and information.

Why Online Newspaper Publishing is the Way of the Future

Traditional newspaper publishing has been around for many, many years, but that doesn’t mean that it’s still the best way of getting the news out to the masses. Nowadays, online newspaper publishing is becoming an increasingly better option for everyone involved. These are some of the reasons why.

Make Catching the News Easier for Readers

Many people don’t like flipping through a large and noisy newspaper when they’re in a room full of people or when they’re commuting to work on the bus. With online newspapers, it’s much easier for readers to catch the news from their tablets and smartphones.

Help the Environment

It’s hard to estimate just how many newspapers get tossed in the trash rather than recycled. With online newspaper publishing, you don’t have to worry as much about the impact on the environment.

Save Money

There’s a chance that your newspaper budget is tight. Online publishing makes it easier for you to stay within your budget since you can reduce your production costs, such as printing costs, delivery costs and more.

Make Advertisers Happy

Many business owners love online newspaper advertising because it makes it easier for readers to take action. For example, a person might be more likely to click on an ad for a company while reading the news than to physically enter the URL later on after reading the newspaper. Happier advertisers can equal more money for your business. As you can probably see, online newspaper publishing is the way of the future. If you are looking for help with taking your newspaper online.

Once you have the new user looking over your content, you can benefit from word-of-mouth advertising. Although, you might more accurately call it word-of-social-media advertising. Our web portal development allows visitors to easily share items they find interesting through Facebook and Twitter. Your brand name will spread to even more potential customers with these enticing samples, thus providing free advertising to people without you investing any additional resources. It starts with being geared towards SEO. With a wide sampling of your unique content, a web portal can attract new visitors through search engines. When you include embedded videos and photo galleries, you will cast an even wider net for potential searchers. The easily updated content keeps web crawlers returning, which in turn keeps it high on pages of hits.

Finally, eportals support multiple languages. Your content can attract people with a wide range of native languages, making it desirable to many more people than if you stuck with only one.

As you can probably see, online newspaper publishing is the way of the future. If you are looking for help with taking your newspaper online, contact us Today.

Newspaper Publishing: It’s About Much More Than Saving Trees

You’ve heard about online publishing. You may even have subscribed to an online publication, maybe more than one. Or the newspaper you’re printing on paper may compete with one. It’s time to find out what online publishing can offer you beyond the right to say that you’re saving trees and beyond reducing your costs of publishing.

That will depend on which online publishing software you use. We can assume that you want your newspaper to be accessible on any device your reader may be using, and that you’ll want to take advantage of the opportunities for including forms of media, such as audio and video, slide shows, and animation, that are not possible in print publications. It has probably already occurred to you that you’ll be able to offer additional ad space and thus generate new revenue. Of course, you’d like to have your online version directly accessible through your website and your content optimized for search engines and social media access. And wouldn’t payment gateway integration be useful?

Have you considered sending an automated newsletter to your most ardent subscribers offering updates of past issues and generating interest in the content of issues to come? How about being able to access rich analytics of how your reader are using your publication, which articles they are accessing and which they are passing on to others, for example? You might also want to offer XML feeds for individual articles, Images, pages or editions. Would you be interested in giving new readers access to your newspaper’s archives?

Other offerings might open your customer base to specific audiences you may not have previously considered. For example, the option to zoom in or out is very useful for reader with imperfect vision, and support for readers most familiar with languages other than the one in which your newspaper has been customarily printed could increase your global audience.

Newspaper Publishing through Pressmart offer all these and much more, but even better. You can get a demonstration of Pressmart’s ease of use and how you can reap the fullest benefits from it at the same time as you obtain a quote and ask any additional questions you may have. Contact Now.

Reasons to Try Digital Newspaper Publishing

Magazines have been the life’s blood vessels of democracy and healthy cultures since their beginning in the delayed 1700′s. People need details to operate in community and newspapers have the respectable contacting of offering that details. Maintaining this custom going is essential, and it just might require digital newspaper publishing.

This is because create literature is struggling some serious financial problems. Income from marketing in create types have fallen. In 2013, it was down 3.8%, and revenue from print-only flow decreased 20%.

On the other hand, the variety of individuals who get their details from only electronic resources has hopped considerably. According to the Newspaper Organization of The united states, the count of exclusive mature guests in Goal of 2015 to electronic details resources was 176 thousand. This is a 10% leap from last year. What’s more, these guests were a little bit more likely to be under 45 years old. They are the up-and-coming visitors who will likely want your document for life if you can achieve them on their recommended system.

It is not confusing this move from the customer’s perspective. Digital types are practical to them both as something that is easy to transportation and as something to store. They can get their details where ever there happens to be an internet access, and they can prevent heaps of heavy newspapers gathering dirt in the spare room area.

From your perspective, digital publishing is less expensive than create posting. You don’t have to pay for document or distribution individuals, and your physical head office can be more compact than it would for a conventional posting middle. On the revenue side, it allows you to cost for ad space on a system that promoters know will achieve a wide viewers. It also allows you to incorporate with public networking services, which furthers both your own concept and your advertiser’s concept. This makes your document even more eye-catching to promoters.

It also gives you a fast reaction time. You can use such resources as Search engines statistics with electronic newspapers, which allows you find out what your client platform most wants and needs to know. This gives you the opportunity to fine-tune your contacting to best provide community.

Pressmart Press Ltd. wants to help your document. Our newspaper publishing remedy provides statistics, preserving, and many other things that will make your electronic document necessary to your platform. When you are ready to try digital newspaper publishing,  contact us for a nice beginning.

Why Online Magazine Publishing Has All The Features of Print and More

Many companies are taking their businesses digital but when you’re a magazine publisher it may not have made sense to you. Until now.

Our eMagazine solution gives you the advantages of both print and digital.

Why do people like print?

• A pleasing layout
• Lots of images (and useful charts in the case of tech magazines)
• Direct access to trusted information

You can bring all that to your online magazine publishing and a lot more. Our eMagazine solution creates a digital version of your print magazine. It looks the same but it’s packed with additional features.

Pleasing layout? eMagazing adapts with a responsive UI for the resolution of whatever screen is viewing your magazine.

Lots of images? Those charts and images can now include animation, sound, and video. The images are also searchable by their captions.

Access to trusted information? Unlike reading random musings on the web, the accuracy of which is questionable, your readers are getting exactly the same high quality information they are used to from your print addition.

What does the digital edition have that the print does not?

It is search engine friendly. Unlike some other digital magazine software solutions, ours allows your content to be found by search engines while still maintaining the look of a magazine.

All the emails and URLs are hyperlinked. Your advertisers and writers are going to love that readers can go straight to anything that interests them. In print, obviously, they have to be motivated to input a URL when they’re at a computer. The eMagazine software solution eliminates that extra step so people are more likely to follow up with information.

Please take a look at our demo and features page to learn more about all the additional things eMagazines offer. For more information on how we can transform your print magazine into digital contact us today!

Expanding Your Reach With Eportals

Eportals are a bit like doors. They can invite in everyone and boost the business behind it just by being well-designed, making it a cost-effective way to promote your ‘house.’ A previous post covered how a professional portal development can make your content feel credible to visitors, thus convincing them to return, but have you considered how an eportal can bring in new visitors in the first place?

It starts with being geared towards SEO. With a wide sampling of your unique content, a web portal can attract new visitors through search engines. When you include embedded videos and photo galleries, you will cast an even wider net for potential searchers. The easily updated content keeps web crawlers returning, which in turn keeps it high on pages of hits.

Once you have the new user looking over your content, you can benefit from word-of-mouth advertising. Although, you might more accurately call it word-of-social-media advertising. Our web portal development allows visitors to easily share items they find interesting through Facebook and Twitter. Your brand name will spread to even more potential customers with these enticing samples, thus providing free advertising to people without you investing any additional resources.

Finally, eportals support multiple languages. Your content can attract people with a wide range of native languages, making it desirable to many more people than if you stuck with only one. Speaking a person’s home language is the number one way to make them feel comfortable, and comfortable customers are repeat customers.

If you feel ready to reach more people through eportal, contact us. Our portals are not only SEO friendly, but they have all the features that attract the customers you want.

Mobile Apps: Your Modern Local Source for News

The local newspaper is a thing of the past, or so people said 10 years ago. As national and international news grows too big for local coverage, many users desire information and news from more local sources. For startup or modernizing local news organizations, mobile news apps present a great opportunity to reach 21st century consumers and give them the news that they want to read, rather than just the doom and gloom of the national networks.

News Delivered By Choice

A significant advantage of mobile apps for news agencies is the fact that users choose who they want to receive news from based upon their preferences. This gives you the opportunity to market to a global audience while still focusing on local news. This provides a great opportunity for students at college, for people who leave home for a corporate job and for other expatriates to follow up with the news from home.

Additionally, if you service an area that has regular global news import, people can choose your app as an alternative to the limited coverage other news sources give. For example, if you are a Seattle paper with significant coverage of the Seattle Seahawks, market your news app to people who want more in-depth and local, on-the-ground coverage of their favorite sports team, no matter their location.

Affordably Local

A serious reason in favor of centralized news agencies is the cost of publishing, printing and distributing a physical paper. Advertising revenues have gone down as marketing systems diversified online at the same time as wages, capital and travel costs went up. This all lead to specialization and centralization of news agencies.

With mobile apps, the trend is now going the other direction. An app is much more cost effective than physical distribution and there is much less competition on local interest stories and community information.

Mobile news apps are one of the most important tools for small papers to grow their business and remain competitive in the 21st century. For more information about mobile apps, online news publishing and electronic archiving of news, please contact us today.

Six reasons you should be looking into a Daily News App

Daily News App maybe something you have been considering for a while now. You may not know a few facts that could encourage you into getting an app like this. So let me share with you six reasons you should most defiantly be looking into getting an app like this.

First thing: Being the digital age that we are print is no longer as big a market as it use to. So take the much-needed step and update with the times. People want to access news anytime, any day and any where and that’s just what this app does.

Second thing: Simple and easy that’s what everyone want these days. The pure ease in using and navigating is what consumers as well as yourself desire.

Third thing: What if there are old article or stories that your consumers are asking for? No problem we have and archive that can provide the span of time you require.

Fourth thing: Speaking of time we all wish we had more of it so why run down the news you need when you can have it all at your finger tips with this news application all by itself.

Fifth thing: No matter the type or style of media you deal with. It’s all covered with this one app.

Sixth thing: This daily news app can and will do all the heavy lifting. No babysitting required. You do your own work now let this app do its.

To talk more about News App, or anything else, please contact us.

3 Ways Publishing Content to a Mobile App Service Will Improve Your Business

The world has gone application crazy. It seems that every phone and tablet comes standard with a dozen apps. It isn’t very surprising, either. Having applications that give you exactly the information you need quickly is what the busy modern world needs. This need for speed applies as much to your magazine or newspaper as any other sort of information. It will be a huge convenience to your readers to be able to click on a magazine app to get to your work as well as save it as a bookmark on their computer.

That is not the only reason to publish your content to mobile apps though. There are other benefits. The first benefit is that apps are very interactive. It allows an iphone or tablet user to search for specific content and add their own. This gives you a deep understanding of your demographic’s thoughts, and also it gives you the ability to immediately respond to it.

The second benefit is reaching the widest audience possible. Practically everyone has an iphone these days and a large number of those people use it for internet access. People take their tablets everywhere, too, and that means that they can share your content at internet cafes amongst friends, which will then download your emagazine. Some people even use their phone as a replacement computer whenever they can’t reach one. Phones are also always with people. When you publish your content on an app, people can read your magazine or newspaper everywhere they happen to feel the need.

The third benefit is that it opens up all sorts of cross-merchandising opportunities. A poll done by phone app can be reported in your emagazine or epaper. The tablet app can replicate your epaper, giving you double the ad space. Your epaper can promise videos of your articles on the tablet app. You can keep your customers consuming your content all day.

If publishing your content to an app sounds like it would round out your media empire, contact us about our mobile app solutions.

Microfilm to Digital: Why You Should Convert Now

Whether you have microfilm with pictures, Genealogy records, newspaper clippings, old company files or magazine articles, that microfilm holds a piece of history for your company and possibly a piece of other people’s history, too. Whether you’re storing the microfilm in a company basement, a broom closet or an actual storage unit, these records are deteriorating and history is being lost. Converting from microfilm to digital can create a database for your company that can attract customers and add a line of credibility to your business, while also keeping a pieces of history alive. Here is why you need to make the conversion:

Lost Data

Microfilm is generally pretty sensitive to the elements, which means they degrade over time. The quality of these newspaper clips, articles or files will continue to decline, probably becoming unusable in the future. This means you may lose important information that you may need eventually. Additionally, a fire, tornado or other natural disaster could completely wipe out your microfilm database and destroy a piece of your business’ history. Digital data can be backed up into a cloud, preserving your documents permanently .

Reach Current Clientele

Some of those old documents could be very helpful for current clientele. Whether they are sleuthing past events or just have a general nostalgia for those simpler days, converting your old documents into digital files makes your archives much more accessible. These documents also show the history of a particular person, business or entity — yours or another person’s. Clients can utilize this information to learn more about your business, more about their roots or more about the past in general. Having these files easily on hand, in digital form, can attract potential patrons.

More Accessible for You

Have you ever had to spend an hour digging through old files to find the one thing you were looking for? That can be a huge waste of time. Microfilm is not as easily filed as it would be digitally. With digital files, a couple of well-informed clicks and you have the information you seek at your fingertips.

To begin digitizing your microfilm or if you have questions about the process, please contact us!

Secure your Newspaper’s Back Issues with Digital Archiving

Those in journalism are pack rats, and for good reason. You never know when you’ll need to dig up and old story from last year, or 50 years ago, and preserving those priceless archives is extremely important. Newspapers provide a look back through history.

But one of the most popular ways of newspaper archiving, especially in the past, was through the use of microfilm. It certainly did archive the issues, and took up much less room than paper copies, but maintaining temperature controlled, dust, and light controlled storage can be tricky, and one disaster can wipe out all those years of history.

Storage Made Simple, More Secure

The great thing about digital storage is that it takes little maintenance, and what little maintenance that is required can be handed off to someone else for just pennies per day, with no hassle on your end. It also allows you to maintain redundant back-ups, eliminating the threat that one disaster could take out the entirety of the archive.

Moreover, digitizing your archive can also make finding specific articles easier, even articles you didn’t even remember existed, through the use of search functions. This drastically diminishes the time you spend researching, allowing you to meet deadlines more easily with better researched pieces.

Better Access by Others

By digitizing your archives, you’re also eliminating the need for others to have to schedule time with you or those storing your microfilm in order to examine your archives, by providing the option to examine from the comfort of their home or office.

Being able to access a copy of a past issue online simplifies the process for everyone involved, and is a much easier process than you might think. To find out more about how we can help you move your archiving into the digital era, protecting your newspapers history for decades to come, contact us.

Breaking: News portal provides Hail Mary save for struggling print

We’d be preaching to the choir if we started this off with facts and figures about how the print newspaper industry has been struggling for years. Suffice it to say, people simply aren’t buying papers anymore, cutting you off from the ad circulation revenue that caused papers to take off a few decades ago.

We also know that some have developed options that work for keeping a paper afloat in these troubled times, but simply staying afloat isn’t enough. Wouldn’t it be nice to see revenue actually grow?

A 21st Century Newspaper

No matter how you cut it, people just don’t like papers anymore. They’re bulky, use paper (recycled or not), and spending money on something you’re just going to be throwing away or recycling at the end of the day or week just doesn’t seem financially viable.

This has caused more and more people to get their news over the computer or through a smartphone, and the industry response has been to simply put up paywalls. A 21st century solution that adapts the old school beauty of print with the digital era is possible, through news portal development.

Rather than just putting stories up like a blog, a news portal allows you to provide a digital copy of your actual newspaper to consumers, as well as two new ways to generate revenue that can either be used individually, or in combination.

New Lines or Revenue

By using our system, you can run a subscription service that allows only those with a subscription to access your newspaper, on any device they choose. Through digital transactions, which studies show are more reliable than traditional subscription services that require action on the part of the buyer to renew, you can generate a rather consistent revenue stream once again for those that want to read your paper.

Another option this provides is the ability to charge advertisers both for their ad showing in your paper edition and your digital publishing edition, with the digital edition providing even more in-depth analysis of the demographics their ads will reach.

For more information on how you can increase your revenue through a news ePortal, providing your readers with a more convenient way to read the traditional looking newspaper you work hard on every day, contact us.

News Portal Software Solution for Any Publication

It’s 7:30 a.m., the kids are still sleeping, you step onto the porch and pick up the Sunday-morning paper before the sprinklers come on. You settle into your favorite chair with a steaming cup of coffee to indulge. You head straight to the sports section, and then it’s back to the headlines, followed by the funnies. Wait a minute! It’s not 1995. Fast forward to 2015, there are no morning porch pickups, folding or flipping through pages, clipping out favorite articles, or ink-stained fingertips.

These days your newspaper, magazine, or publication needs to host a user-friendly website, that’s supported on whatever platform your reader is in the mood for that day. Whether it be a shiny little tablet, smart-phone, or big fancy monitor, your audience wants options.

However, seamlessly transforming your printed content to a digital platform can be tricky business. With a complete news portal software solution, your content will look exactly like the printed version while containing hyperlinks, animation, videos, and sound effects.

Transforming your printed content, and building a loyal readership isn’t impossible, in fact it is more attainable and easier than ever with a comprehensive digital publishing solution. Contact us today and see how a robust entertainment software platform can take your publication to the next level, while improving customer satisfaction, and expanding your readership. Also, take advantage of Adsense, PressKart, and Amazon services.

So let’s try this again…It’s 7:30 a.m., the kids are still sleeping, you settle into your favorite chair with a steaming cup of coffee, and wake up your sleeping tablet. You pull up your favorite Sunday-morning publication, head straight to the sports section, then it’s time for the headlines…Now that sounds about right!

Why Do You Need Newspaper Website Development?

It’s the digital age. More information is available online than ever before, with many news sources scrambling to have their information up ahead of the curve and give their clients the newest possible updates. You know that having your newspaper available online keeps it in operation; but why hire professional newspaper website software development?

Professional Newspaper website software development provides the best possible experience for all users. Your readers are visiting your site from a number of different devices. They’re checking it on their desktop computers at work, scrolling through articles on their phones through their commute, and sitting on the couch with a tablet while the kids do their homework. No matter what device your readers use to access your page, you want to know that they’re getting the best possible experience.

Easy integration of pictures and video. Many readers no longer have the necessary attention span to read through a dense article. You’re constantly competing with other things for their attention: social media sites, mobile games, and entertainment websites that deliver absorbing content at the press of a button. To keep the attention of your readers, you need to include picture and video content–and you need to be able to do it as quickly and easily as you can upload an article.

Social media integration keeps your site alive. The power of social media is impossible to measure in its entirety. You want seamless social media integration that will make updating your fans as simple as the press of a button, calling their attention to your latest stories and highlighting current events. Keeping your social media sites up to date can be a challenge, but integrating the process into your existing website makes it easier than ever.

Make Newspaper back issues readily accessible. Often, readers want to go back and check over information that they’ve read previously. You want your website to make that as easy as possible with readily accessible back issues that are right at hand for your readers.

Keep your Newspaper website search engine friendly. When readers search for information about a topic you’ve covered, do they even see the articles you’ve published? Ideally, you want to keep your site as search engine friendly as possible. Different search engines have different methods for determining where you’ll rank, so working with a professional newspaper website software development company will help ensure that you’re meeting all the guidelines for the search engines that matter most to you.

Ready to get started working with Newspaper website software Development or News portal development experts? Contact us today.

How News Portal Software Connects Publishers with Readers

As print newspapers and magazines become more obsolete, the need for effective and engaging online news sources grows. Publishers have been using online portal software for nearly two decades to gather content from varied sources in one accessible locale, but web portals now offer greater functionality for both webmasters and users.

News Portal Software can serve as more than a simple building block for a publisher’s website. Because news portal sites get visitors without having to invest in creating the published content, they reap the benefits of the high credibility associated with quality sources. According to Science Daily, readers who are interested in a particular news story will evaluate its credibility based on both the portal and the original source. However, most people who read the news online are judging the portal because it is the most visible and their attention to one story is fleeting. Thus, quality software which draws relevant content to a portal gives the publisher a good reputation with readers.

Furthermore, spreading content from a news portal has become easier and more effective with social media use. Many readers like having quick access to news stories from social sites like Facebook and Twitter, as well as being able to subscribe to various news portals through those media. Sharing content within and from smartphone apps is another way that news portal software can interact with readers directly. Software that keeps track of subscribers and provides reports to the publisher is most valuable.

A user interface that transfers seamlessly to mobile devices, video and blog compatibility, easy photo management, and site analytics are other features that publishers should look for in assessing quality news portal software. Maximizing these features can make website management straightforward and readers’ experience multidimensional.

To learn about finding potential readers and engaging with existing readers through effective news portal software, contact us today.

Five Reasons Why Your Newspaper or Magazine Will Be In Peril If You Don’t Do Online Publishing

With the increase of pills, mobile phones, and other cellular phones regularly increasing and the ever-increasing wish for digital editions of guides and publications, on the Online Publishing is a necessary application for all publications and publications to have in their application buckle. In fact, there are five reasons why your company will be in serious risk if you ignore to use on the Online Publishing for your regular.

First of all, if you are not using on the Online Publishing, you are only hitting into a small part of your prospective audience. There is a large (and ever-expanding) part of our community that will no longer register to publications that are only available as a printed, as they want the information available at their convenience and ideally saved in their cellular phones.

Second, if your document or journal is not on the internet, you threat losing out on an even higher discuss of people to be a part of your audience, as those individuals can not analyze out your content when they do an on the internet search for a given subject. They will skip out on how awesome your document or journal is and will convert to someone else’s instead.

Third, you run the chance of showing ancient and out of contact with today’s lifestyle, which is a certain no for any company with a wish for a popularity as being on the innovative and a innovator in their area.

Fourth, on the Online Publishing generates an included sizing of exciting functions in comparison to its document alternatives. These exciting functions sustain audience interest and nourish the wish for the visitors to replenish their subscribers. For example, with the on the internet edition of a journal or document, a audience can simply just click content in order to accessibility relevant video clips, images, timeframes, past content relevant to the subject, etc. Without on the Online Publishing, this isn’t an choice.

Lastly, Online Publishing allows your audience to discuss content they like that come from your site with all of their buddies on public networking, providing your company’s document or journal an rapid amount of free marketing.

If you choose not to use on the Online Publishing, your company is losing out on all of this and it is only a matter of time before your regular becomes outdated and changed by a more smart opponent. At Pressmart, we convert your moderate financial commitment into a lotto jackpot of upcoming company through on the Online Publishing. If you are prepared to flourish your document or magazine’s capabilities by discovering on the Online Publishing, please contact us at Pressmart. We are prepared to help.

How Digital Publishing Helps Your Newspaper or Magazine Reach More Customers

It seems that every area of the posting world is confirming failures in create circulations. 

Digital Publishing is the future of journals and magazines. By publishing in an on the internet structure, organizations can reach a wide viewers more successfully.

Digital is Here to Stay

Once considered a moving fad, research display grownups are transforming to the ease and comfort of electronic journals. Over 1/3 of US grownups will own an e-reader by 2016 and 45-50% use their viewers to access information or journals, such as ads. For The Economist, 77% of visitors have never had a create registration. Changing a new structure is especially important as research on the press display that while overall flow is down, demand for material on pills and mobile phones is growing.

Digital Versions are a Smart Promotion Choice

While many marketers are having difficulties to convert create press into digital, research has shown increasing benefits to posting on the internet. 2014 marketing research revealed 26% of clients recommended the product edition of a journal over the create edition. Online Publishing drawn new, younger clients, improved ad income (customers are more likely to click an on the internet ad), and assisted organizations collect data and generate reviews on their visitors. Visitors adopting digital subscribers which still outsell single issues three to one and mobile traffic on digital sites is as high as 60%.

Digital Versions Interact with Customers

Magazines remain incredibly well-liked with reviews displaying 91% of grownups (96% under 25) read journals regularly. Online editions provide improved involvement with visitors obtaining more classes per month and more pages per period. 82% of clients revealed being “very satisfied” with only digital editions and 73% designed to replenish. Digital editions also motivate larger involvement with the brand as 80% of visitors either frequented the publication’s website, recommended the journal, or frequented the magazine’s social networking site.

Engage more visitors by offering digital content. Contact Pressmart Media Ltd to find searching for posting solution that suits your needs.