How Digital Newspaper Publishing Can Help Preserve The Pasts of Publications Worldwide

Digital newspaper publishing and the increasing demand for content across all connected devices has changed the way that the world interacts with traditionally printed publications and that trend is only getting stronger as the industry looks to the future. While analysts may say that technology and digital publishing is killing print, digitizing your publication’s archives can actually keep it alive forever.

By turning your physical archives into a searchable, digital database you’re opening up your newspaper or magazine to enormous benefits. Technology is not the enemy to print publications, but rather the life line that will help print live on for future generations.

Loss Prevention

Your publication’s past published works are just as important as your future issues. If your archives are left vulnerable to fire, water damage, theft or any other disaster, you could lose your publication’s history in an instant. By creating a digital version of your archives you’re enabling readers from around the world to experience the history of your publication like never before while simultaneously preserving your publication’s legacy for generations to come.

Increased Efficiency

If your archives aren’t digitized, then every time you need to find information from a past edition you have to physically find the publication you’re looking for, flip through the pages until you’ve found the right article and then ensure that you don’t rip any pages or spill your coffee on them as you go along.

This is a long and laborious process that costs time and resources. Imagine having every issue of your publication’s history in an easily searchable, social media connected and indexed database instead? Want to showcase some of your best works from the last 20 years? Now, it’s as easy as doing a Google search. Instead of spending hours pouring over the actual publications, you can have the information you need at your fingertips in an instant.

Space Saving

Let’s face it, if your publication has been around for a while, it takes a lot of space to store your archives. And if you need your archives on-site in order to use them as an information resource it doesn’t leave a lot of flexibility about where your offices can be located and how your writers and editors can work.

By digitizing your archives, you’ll be able to securely store your physical archives off-site and enable your work force greater flexibility. Now, if you need to move your offices to a new location, you don’t need the extra storage space to handle your archives. Allowing you to reduce costs in rent and streamline your offices. Not to mention the fact that your writers can now be located anywhere in the world and still be connected to the roots of what makes your publication great.

If you’re looking for an all-inclusive solution to digitize your archives or need more information on how digital newspaper publishing can help your newspaper or magazine contact us today.

3 reasons digital newspaper publishing should interest you

It comes as no surprise that the digital world is growing quickly. With everything from books, to learning programs, to newspapers becoming accessible digitally; you may be asking yourself what the big deal is with digital newspaper publishing. Here are 3 reasons why you should be interested in digital publishing.

1. Shifting tides in readership - Across all age groups, less people are reading paper print every year. The tides are shifting and enews readership is growing faster than ever before. Pressmart takes advantage of this opportunity, and bring their clients to the frontlines of digital publishing.

2. Reach across platforms - By using the right publisher to link you into the digital world, you are able to reach across social media platforms and reach more readers. For example, Pressmart is empowering their clients in social, mobile, and cloud technologies. By reaching your readers in different platforms your information is becoming more relevant and easily accessible.

3.Flexibility - Print is a more expensive medium to use when trying to gain access to readers. The digital world is more flexible, and less expensive to use. Small changes in content in the digital world are easy which enables you to adapt to the quickly changing world around you. Whether it’s through a phone, computer or Ipad your content will always be relevant. Once you join the world of digital publishing you will wonder why you hadn’t switched over before!

If you would like to learn more about how digital publishing is right for you contact us at Pressmart!