Simplifying Online Newspaper Publishing

Are you growing weary of the technicalities of building and formatting your web page? Struggling with a format that can easily translate between devices? Daunted by the task of making your online site faithfully represent your printed work? In this ever-increasing technological age for business, digitization is no longer a rarity. In fact, digitization is a bare minimum expectation of any business that is seriously considered for utilization by up and coming customers.

The biggest mistake any business could pursue is being left in the dust when it comes to the technological field, especially when the boon of promotion and exposure a company could glean from online formatting is nearly immeasurable. There is a solution that remains the remedy for all of these online formatting issues and more. If you are looking for an all in one location for all of your online newspaper creation, maintenance, and amplification, look no further!

Our specialty is newspaper publishing, and our passion is to make a personal and perfectly tailored publication to the exact specifications that suit your company's style and purpose in order to get your company started publishing content that has availability on a global level.

Our search engine friendly format allows for a level of exposure that exceeds the limitations of a printed newspaper. The increased audience that customers receive enhances and multiplies as a result of the numerous platform capabilities. Along with diverse rich media content available on different devices, we offer a  service of media integration into printed paper portraits. This takes your original paper's look and feel, and puts a technological spin on it. Adding slide shows, videos, animations, and audio can not only better the user experience but also drive your publication, and thereby, your company into the next age.

Allow us to aid you in your endeavors to diversify your audience and get more information out in ways that appeal to the mind of a consumer on many sensory levels.

For the personalized dedication and publication service we provide, simply contact us to find out how we can publish an online newspaper publihsing that perfectly reflects the abilities and purpose of your company and help get your information out to more customers globally than you ever thought possible!

Use Newspaper Software for All Your Readers

In this increasingly digital age, the news remains a necessary and thriving part of culture. Readers still need to know what is going on at home and abroad. From the front page, to the classifieds, to your daily movie reviews, the audience is out there. In order to reach that audience, however, most major newspapers have found the need to diversify available formats.

Newspaper Software: Print Versus Digital

Approximately half of newspaper-reading Americans prefer to read their news online, a number which has been increasing over the years. The New York Times now has over one million subscribers who read the news only online. That said, many readers still prefer print media, and the money, even for publications like the New York Times, is still to be found mostly in print. As a newspaper publisher, therefore, it pays to have both a print and online version. The printing press remains a daily reality, but so does newspaper software designed to take all that  hard work your writers and graphic artists have done and put it into a usable format.

Newspaper Software: Cross-Platform

Cross-platform publishing is another reality of modern-day digital news. Gone are the days when editors know exactly how the finished product will look, where the fold in the paper will be, how much room they have for a headline, and so on. While web design practices continue to advocate an "above the fold" approach for drawing and keeping readers, the ideal layout will vary widely between a PC, a tablet, and a cell phone. The newspaper software you use must take this into account, allowing you to see how your paper will appear on multiple devices.

Newspaper software is likely a part of your publishing world already, from article and photograph submission to layout and beyond. Does your software help you to reach out to all the readers you have and to the potential readers you would like to have? If you have questions about finding the best newspaper software for your business, contact us today and let us walk you through your options. Those are just a few of the ways Pressmart’s Newspaper software can make a positive impact on your business. For more information, please contact us.

Are You Missing Out? Benefits of an Online Newspaper Maker

Are you a newspaper publisher without an online edition? Or is your online edition unreliable, or unable to be read on all devices?

If you replied "yes" to either question, you're missing out on readership, ad revenue, and even valuable customer analytics.

What Can an Online Newspaper Do For You?

An online newspaper, or ePaper, is an online version of your newspaper, tabloid, or broadsheet, with its original layout, including articles, ads, and images. However, it is not simply a static representation of your paper.

Instead, an ePaper is an interactive medium that takes newspaper reading to the next level, complete with links, videos, and even live feedback. It allows you to connect with your readers instantly in an easily accessible format.

Benefits of an Online Newspaper to Readers

Adding an ePaper in addition to your print edition with Pressmart's Online Newspaper Maker offers major benefits to your readers.

    Compatibility: Your readers can access your ePaper from any device, anytime and anywhere, which is critical for your business as more people continue to access the internet from mobile devices, and fewer from desktops.
    Interactivity: Readers can click on links and advertisements for an interactive experience.
    Rich media integration: You can offer your readers enhanced content with audio, video, animation, and slide shows.
    Zoom In and Zoom Out: Users can choose a comfortable reading size for articles.
    Archives: Readers can have access to back issues.

Benefits of an Online Newspaper to Publishers

Newspaper publishers will also reap big benefits with increased revenue and increased reader reach when they add an ePaper created with Pressmart's Online Newspaper Maker.

    Monetization: Increase your revenue with paid subscriptions and advertising, without the cost of print production and delivery. Pressmart's Online Newspaper Maker allows you to place ads at the page level, article level, and article genre level.
    Search Engine Optimization (SEO): You can use SEO keywords to help reach your readers.
    Social Sharing: Your readers can share the contents of an article, thereby increasing your social reach.
    Analytics: With an ePaper, you can use analytics to better understand your customers' demographics, likes and dislikes, and responsiveness, which will allow you to narrow down your content to reach the right audience.
    Payment Gateway: You'll have the ability to use third-party payment gateways.

Those are just a few of the ways Pressmart's Online Newspaper Maker can make a positive impact on your business. For more information, please contact us.

Moving your Magazine Online

As we move into the 21st century, technology has grown in leaps and bounds. Concepts that were never even considered a generation ago are real and present. One shining example of this is the concept and reality of moving our magazines from print format into a digital medium.

When deciding on which online magazine maker to aid you in your quest to transport your publication online, there are many different facets of the process that need to be considered.

The Basics

Starting out, those who are venturing into the world of e-magazines should focus on aesthetics. The appearance of the e-magazine is the determining factor on whether or not a reader will push forward into your content, so making a lasting first impression will ensure that you attract the necessary traffic (and ensuing revenue) is of utmost importance.

The Write Stuff

Selecting the best e-magazine creator will make your task infinitely easier from the onset. The process begins with an excellent interface (your editor) and design templates. The professional, polished look which is demanded by readers -- and can result in the success or failure of your online publication -- requires a proven, adaptable, and user-friendly e-magazine creator.

The Answer

When you choose Pressmart, you are getting the latest in cutting-edge e-magazine technology to power your online publication. An interactive, responsive user interface works in tandem with HTML 5 to create an incredibly adaptive experience for the reader -- regardless of which platform they are using to view the content. Here are just a sampling of the features that we offer:

    An automated email newsletter to your subscribers
    Seamless integration with all of the popular social media sites
    Free software upgrades
    Banner Advertising space (yours to market)
    Search capabilities

The features enumerated above are merely the tip of the iceberg; when it comes to providing a powerful, interactive, stylish e-magazine, we've got you covered.

Please visit us today and let us show you how our online magazine maker can propel your publication into the next generation!