Get Started in Digital Publishing

Digital publishing is an endeavor where entrepreneurs have a chance to make a mark on society. If you are planning a digital magazine or news outlet, you know that publishing has lots of interconnected components to master. With more than ten years of experience in the digital news sector, we have extensive insights into launching online publications.

Here are our three essential tips for building a digital publishing to thrive.

1. Plan for multiple revenue streams

Content is king, but a digital publication must be a business at its core. Select a publishing platform to meet both your business needs and your content needs. Even if you plan on being fully ad-supported, you will want your enterprise to retain the ability to shift from a free subscription to a paid service if conditions change. Multiple revenue streams are the secret sauce of successful digital publications. The technology you choose should provide a user experience your readers will enjoy and comprehend now and after any future business pivots.

2. Create a responsive experience so every reader can use every device

Responsive design is the discipline that allows published content to be coded so that it just works on desktops, phones, tablets and whatever device comes next. Select a platform that automatically detects the device used for reading and scale the content and ads to fit the screen size. Investigate the flexibility of prospective digital publishing platform providers' designs. The right responsive choice will maximize your own future business agility as devices evolve and change.

3. Build community around your content

At first, you may see social media connections as a method for publicizing your publication. Don't neglect this powerful marketing aspect, but remember that connecting a community of interest will make your publication more valuable in the long run. Promote, respond and connect with respect for your readers.

These priorities provide a guideline for the selection of a publishing platform.  They also serve as reminders for ongoing strategy tune-ups for your business. Stay flexible with your revenue streams and on assorted devices while nurturing a community that cares about your content, and you'll be on your way.

As you plan your digital publishing initiative, turn to Pressmart Media for the intelligent platform and the deep publication experience you're looking for. We can help. To find the approaches that will work for your new publication, get in touch with us.

3 Reasons Why Digital Publishing is Great for Marketing

Digital publishing has grown tremendously over the years and in turn, has become an effective marketing strategy for businesses. With information being viewed and shared through the internet everyday, digital publishing is continuously being embedded in many business models across industries. Business owners are now paying more attention to the content they post online, recognizing the opportunities that await from digital-centered content. With that said, here are 3 benefits to businesses going digital for marketing:

1. Visibility leads to Sales: Often times, it's not that your business concept isn't great, but that you lack visibility. Business owners who don't have an online presence find themselves seeing little to no results in their business because they aren't marketing their services where the people are. Digitally publishing your content improves your visibility and offers you the opportunity to market yourself to potential customers, which can increase sales.

2. Customer Engagement: Digital publishing allows you to engage with your customer's on a more personal level. For instance, if your business runs a blog, individuals can leave comments asking questions or providing feedback. Having a platform to engage with your customers strengthens your relationship with them and opens the line of communication, which will essentially help you retain current customers and appeal to new ones.

3. Reach a Larger Audience: The goal of marketing is to acquire new customers and maintain relationships with them, and digital content is the best way to achieve this. Digitally publishing your content allows you to reach individuals on a global scale thanks to content being easily viewed and shared online.

Businesses looking to grow and improve should establish their online presence by digitally publishing their content. Digital publishing is a cost-effective marketing strategy that every business owner should implement. If you have any additional questions on how digital version can be benefit you, contact us and we'll be happy to help.

Digitizing Information Expanding Your Audience

Electronic media fall among the fastest growing information sources in the 21st century. Today, we all agree that researching information in real books always seems outdated and time-consuming. Owing to this, most researchers and readers have opted to use online materials as with only a press of a button you have all the information and data you need. For this reason, authors and writers should quickly adapt to the use of digital publishing for their information so as to remain relevant and accessible.

Choosing an experienced and qualified firm for your data digitization is sagacious. Founded in 2006, Pressmart Media Ltd is a global digital publishing company that offers all online publishing and digitization services. Our services include digitization of materials such as newspapers, journals, books brochures, other reading materials.

Why should you pick Pressmart Media Ltd for your document digitization?

Distribution services

At Pressmart Media Ltd we have experience and are familiar with all digital distribution channels. Therefore, by opting for our services, your documents gain exposure to new channels such as mobile phone app, E-reader, web, podcast, and email subscription.

Cheaper but with wider audience

For schools, reading institutions, and organizations the cost of publishing reading materials in traditional method is an expensive exercise to meet the demand. Pressmart Media Ltd helps you with the digital printing of modules, tests, and brochures increasing flexibility and accessibility to myriad students and staff.

More buyers and a high rate of return

As an author, using Pressmart Media Ltd services drastically reduces your printing costs. With our broad global audience, you are likely to receive more buyers. Digital documents allow you to customize and generate ads which will ultimately contribute to increased profit.

Know your reader's preference

Electronic records allow you as an author to fully understand your user's preference e.g. by evaluating their responses and interacting with them through social media, you effortlessly perfect and improve on the flaws identified. For more information, contact us.

Readers want to move between devices, from e-reader to phone to tablet, without having to install any additional software. Lowering reader pain points and making content available seamlessly across devices increases engagement and decreases frustration. This is accomplished through a responsive user interface, one that responds to the devices screen size and orientation and then automatically adjusts and optimizes the image for the display.

3 Advantages To Digital Publishing in 2017

Whether it is a book, magazine or article, the internet has certainly revolutionized the way we choose to publish. In 2017, the popularity of digital publishing has only grown stronger and has opened the door to new opportunities. Essentially digital publishing has presented an array of benefits to business owners in terms of convenience, visibility, and reach. Here's why:

Storage 

For starters, with the wide-range of space available digitally, documents are now stored safely online. This essentially means that less time is spent finding important material because everything can be organized, which will result in an increase in productivity. In addition to this, since material can be stored online, this means that it can also be accessed regardless of geographical location.

Visibility 

Most people use some form of mobile device to view and share information. In fact, according to Internet Live Stats, around 40% of the world's population has an internet connection. For this reason alone, it makes sense for businesses to switch to digital publishing. This is the best way to increase visibility and expand your market.

Partnership 

Digitally has offered an array of opportunities for businesses through partnership. In fact, creating rich, interactive content has opened the door for more monetary success through brand deals and sponsorship. This certainly was not an option with traditional publishing, but with the success of the internet, the ways in which we can create revenue have expanded tremendously.

The advancement of technology is inevitable, and digital publishing is only getting better in 2017. It's essential for businesses to take advantage of the many benefits that online publishing has to offer. as it is creating new opportunities and the space for growth. With that said, if you want to know more about getting started in digital publishing, contact us and we'll be happy to help.

Digital  audiences have high expectations. They anticipate flawless integration, rapidly loading multimedia and the opportunity to engage with content on any device. When trying to attract and maintain this audience, your platforms performance and its capabilities matter. Here are some platform elements that are essential for a digital native audience.  Platforms that deliver the clarity and familiarity of print with the interactive features of HTML keep younger readers engaged with hyperlinks, video, animation, podcasts and other interactive content.

Every Business Needs A Digital Publishing Solution

Content, content, content. That is the buzzword among marketing professionals giving advice on how to strengthen a brand's online presence. Many heads in the business world are scratched as they mull over what this means regarding a company website connected to the most popular social media platforms and a blog. What else is there for a company to do to? Add an aspect of legitimacy to a brand with traditional content like press releases and news articles. That means a company needs a digital media solution that supports online publishing in the style of an e-magazine or newsletter.

Digital Publishing Features: For the most comprehensive digital publishing platform, there are important features that will create flexibility, accuracy, and, above all, security. If you are ready to brand your product or service as the premier expert in its field, this is what to look for in a digital publishing platform:

3 Reasons You Need a Digital Publishing Platform

Maybe you still think tech is just a trend, or maybe you just aren’t completely sure how you can use it to your advantage. Either way, we can help. We’ve got three major reasons it’s time for you to use a digital publishing platform to get your publication to the next level.

    1) Digital is what the people want. According to Time, millennials have “more buying power than any other generation,” but they aren’t using it. MSNBC says millennials are more environmentally conscious than any previous generation. Buying thick glossy magazines and daily newspapers is an unnecessary luxury in the life of a busy, frugal, conscious young person. They do want their news and gossip, but they want it accessible, in their pocket, and environmentally friendly. And that’s exactly what they get when they use magazines and newspapers that take advantage of digital publishing platform.

    2) Digital is where the people are. By going digital you expand your publication’s reach exponentially! There is no limit to the number of readers you can reach digitally. People who might have never heard of your publication can stumble across is on Facebook or Twitter, instead of having to come across a physical copy in a brick and mortar store. According to NPR digital publishers are doing increasingly well financially thanks, in part, to the social dynamics of digital commerce and marketing.

    3) It’s easier than you think. Taking advantage of a digital publishing platform makes going digital an ease. You don’t need to be a programmer to turn your publication into a beautiful digital masterpiece. All you need to do is contact us and join the digital age.

Despite rapid technologies and cultural changes, newspapers continue to thrive. By brining the right balance of news, opinion, sports, culture and community announcements to their readers, newspapers create a comprehensive snapshot of the world. But for every newspaper that becomes a success, there's one that doesn't make it. What separates the winners from the also-rans? Here are three key areas of excellence.

Read Journalism. People have their own opinions about everything from politics and punctuation but they need reliable, unbiased information as a starting point. A great newspaper always maintains the difference between reporting just the facts, as clearly as possible and opinions such as oped colums. Great newspapers acknowledge and correct their errors publicly and welcome corrective feedback. A newspaper that isnot easy to read is boud to flop, Great newspapers maintain high editorial standards.

How a Digital Publishing Platform Can Turn Your Business's Blog Into Passive Income

If you're running a small business, there's a good chance you already have a blog (or at least a lot of advice you could be giving out to potential customers).

But if you have specialized knowledge, there's a better way to use it than simply slapping it onto a blog post: monetizing it instantly with a digital publishing platform.

Here are 3 reasons you should consider publishing your information instead of blogging it.

1. The information you have wasn't free for you.

Everyone has specialized knowledge. If you're getting paid by your clients for access to that information, then you probably have some very valuable skills.

More importantly, getting that information was expensive: either you had to take special classes, read piles of books, or spend years simply experimenting with the right and wrong methods for doing things.

No matter how you got your knowledge, it was most likely an expensive endeavor. Charging for the knowledge is only fair.

2. People value something more when they pay for it.

If people can read everything you know from a free blog post, they probably aren't going to value it. If it's free, it can't be worth much to anyone, including you.

But if your industry-specific knowledge is so valuable that you have to charge people to read it, your customers will assume that you offer a significant amount of value.

And even if you offer your publication for free, simply having a more professional platform will show that your business is more serious than a typical blogger's website.

3. It's knowledge you already have (and money you aren't getting yet).

There's no reason to let your blog posts sit around collecting dust when you could be making an additional profit from them.

All you need to do is transfer the same information to a more accessible platform, charge for the knowledge you've worked so hard to gain, and begin getting the rewards you deserve for your valuable information.

To see how you can turn your best advice into passive income, contact us today.

Your Newspaper: Digitized!

The traditional print newspaper is just one of the myriad number of mediums that is becoming obsolete with the overwhelming push towards digitizing any and everything. There's no denying that digital media is supplanting printed material as the most popular way that people use to get their news. The real question facing those hoping to establish a quality digital newspaper that differentiates itself from the competition is the software used to create the online newspaper publication. Here are some of the most attractive reasons to choose Pressmart's ePaper software as your digital publishing resource of choice:

    The very latest HTML-5 technology - This feature gives users a superior reading experience while at the same time being compatible across all devices and mediums.
    Integrated Hosting and Domain mapping - Your subscribers are able to read your ePaper on your unique, customized URL.
    XML feeds are generated for individual articles - This includes all of the important information of note: the image, edition, and page.

3 Reasons For Drops In Readership On Your Digital Publishing Platform

Perhaps you’ve noticed fewer visitors to your virtual magazine or newspaper, and you’re wondering why. Your topics are hot, and your content is great; meaning your readership should increase, not decrease. You need your readers back to prevent advertisers from reaching out to competitors in order to position themselves in front of a larger audience. Yet, to regain or exceed your previous readership, it’s important to know a few reasons why readership has dropped on your digital publishing platform in the first place .

    Readers Are Pre-Occupied: the truth is your readers are pre-occupied reading various blogs, listening to podcast, and engaging in social media. An article in Digital Trends revealed that people in the U.S. check their Facebook, Twitter, and other social media accounts a staggering 17 times a day if not more. Your competition is no longer the magazine or newspaper next door, but it’s the average Joe who is speaking the everyday language of today’s consumers on virtual platforms.

    The Way Readers Learn Has Evolved: readers have changed the way they learn and consume information; they have moved away from just good-looking pages with great content to a more interactive way of learning. Author and educator, Katherine McKnight wrote: “very few educators would disagree with the notion that technology has dramatically changed the teaching and learning process.” Most people seek virtual avenues to learn new things.

    Readers Want More Options: readers today want to engage with their content. They love the ability to choose how they learn. For instance, some readers want apps that they can download to their phones; an article from American Press Institute revealed that “among smart phone owners, 78% report using their device to get news. . .” Mobile content consumption is on the rise. Other readers prefer to read their news online but in book form to flip through pages of content for a more live reading experience. Yet, tons of content consumers today prefer listening to their news via podcast or downloading it as a live stream video.

If you want to steer your audience towards your news platform and increase your readership, give readers what they want: an engaging, interactive, multi-digital delivery platform. Allow your readers to search your content and access the exact information that they want to view. Give them the option to print out your content since some information consumers like the feel of physical content in their hands. Provide them with a way to save your content so that they can view it later. Allow your readers to clip the pieces of content that stands out to them.  Let the readers download audio files to their smartphones so that they can listen to your news on the go. Give them the option to live stream important updates and popular news.  Ensure that your readers can access all these digital functions regardless of the device they are using such as smart phones, tablets, laptops, or desktops.

Sounds like a lot of options for readers, right? You’re probably wondering how you can make these options available for your audiences without running into an IT nightmare, accruing ridiculous un-related fees, and spending the next year of your life trying to revolutionize your platform? Pressmart is a multi-channel, delivery platform that provides multiple ways for your readers to consume content across multiple digital devices.  You do not need any technical skills or expensive programmers; Pressmart could help you display your news in a new and competitive way within hours. Give your audience more options; Digital Publishing Platform, increase your readership; visit Pressmart today!

Contact us for questions or concerns; we would be happy to assist you.

Newspaper Publishing takes a Turn to the Electronic

More and more newspapers aren't really paper anymore. Newspaper publishing is changing rapidly. Consumers are transitioning away from paper media in favor of the ease, convenience and environmental conscience of online publication in increasing numbers and a publication that doesn't display a strong online presence runs the risk of not getting its message across.

Publishers wanting to make the change to a successful online edition should recognize that they need more than content. A physical newspaper was, not too long ago, so integrated into our daily lives that they were essential props in movies and on television, we expected to see them everywhere, and we expected almost everybody, particularly professionals, to read them daily. Online readers need that familiarity too.

What Makes a Good Web Portal Software Suite?

Well-designed web portal software allows businesses and news publishing websites to display a professional image for their visitors. The best designed web portal software is lightweight enough to load quickly for their visitors and easy enough for even non-technical users to work in. But the biggest reason for investing in web portal software is that it will save you months of development time, allowing you to launch your online vision in the shortest amount of time while also saving your company money.

Your Web Portal Should Be Responsive

Responsive design elements that re-size based on your visitor's viewport helps make your content a pleasure to look at on desktop computers, tablets and even smartphones. The trouble with a non-responsive design is that your pages look disjointed on smartphones and tablets which make up over 50% of general web traffic. This can negatively affect your revenue since you won't be able to reliably optimize for mobile conversions without a responsive grid. Your content management software should also allow for easy custom page design templates. The use of columns, grids and multimedia embeds will make your content stand out in a crowded online world.

Web Portal Software Should Be Easy to Maintain

Web portal software should be easy to setup and maintain. You buy web portal software in order to streamline gaining new visitors, not for wasting days struggling to set it up. News organizations tend to like content management solutions that are hassle-free and have easy maintenance that doesn't require their own IT department.

A Web Portal Software Gives You More Traffic

Well-designed news portal software such as ePortal by Pressmart makes your news site stand out in the search engines. A web portal that employs best software coding practices helps ensure that your title, H1 and meta tags all reflect your content and will also help the search engine bots parse your news stories. An integrated RSS module helps drive new traffic by pinging the search engines as well as news aggregators when you publish new content. Integrating user comments into your stories will also help drive customer loyalty while also providing a rich source of free long tail keyword content for even more search engine traffic.

A web management portal should be easy to use and make it easy for your company to publish and edit content. If you're interested in how Pressmart can help streamline your publishing operations, please contact us today.

How to Create a Portal Website

The benefits of taking your create guide on the globally web are clear:

• More exposure for you.
• Ease of accessibility for visitors.
• Increased audiences by growing into new areas.
• Translate material into different 'languages' immediately.
• Low cost.
• Social press participation and referring to.
• Adding electronic press to you like videos.

But, the process of shifting on the globally web is full of problems and problems that have left some manufacturers in the dust.

We’ve been supporting journals, journals and delight companies create eye-catching on the web sites for over 10 years and we’ve found a thing or two about doing it effectively.

So, we’re going to identify a few suggestions and techniques you should know if you’re still considering how you could build a web website web web page for your papers or guide.

#1: Don’t Ignore Mobile

Readers don’t just want to have connections with you on their laptops or pcs. They want to be able to acquire accessibility to your product 24/7 on their pills and mobile mobile mobile phones.

Some manufacturers end up developing another web website for each system type considering that one system can’t dynamically show their ready to all gadgets.

This technique can benefit a little while, but progressively, a new system gets launched and now you must create an entirely new web website for that specific system.

This isn’t how you could How to Create a Portal Website that will last your product in the long-term.

Make sure that your papers or guide uses a website design organization that is aware of how you could build a web website web web page that is sensitive for all gadgets under one system.

This way you will show incredibly on any notice size or system that gets launched later on and you can loosen off knowing visitors will always be able to acquire accessibility to you.

#2: Don’t Ignore SEO

SEO or seo is more appropriate today than ever before. There are ongoing sources of new manufacturers and material attaining the globally web every second and they’re all aggressive for your reader’s visitors.

You have to sustain your product comes up before your competitor’s when your audiences is looking for something to give their attention to.

Anyone who’s developing your web website has to be familiar with both pc and cellular SEO if your method going to be successful. When you’re in speaks with any website website design organization on how you could build a web website web web page, SEO must be on the impressive of that discussion.

#3: Don’t Ignore to Add Something Special

Digital actions are designed on more than simply having an on the globally web version of you. Any website website design organization you use must be able to understand your audiences and help you build relationships into your electronic encounter.

This could be things like stock tickers, environment signs, sports ratings, movie press like discussions or current actions, etc. Anything that your audiences would enjoy and that generates on your product.

This will help keep your audiences engaged with you and get them to less likely to keep your web website.

While you’re still determining out how you could build a web website web web page, it can be annoying, complicated and a ineffective and money. By starting out with these suggestions as a platform for your website design project, you’ll be on the right track to make a quality encounter for visitors.

If you have any other questions or are still considering how you could build a web website web web page, provide contact us at any time.

How to Choose the Right Web Portal Development Company

If you want to take your online presence to the next level or if you're looking to take your brand into the digital world for the first time, getting professional can be the best or worst decision you've ever made. 

Let's explain that above statement a little but more. When working with a professional web portal development company you have to understand that they're not all the same. This might sound obvious, but, if you're not specific enough in your request and don't ask the right questions before they start working, you may find out the hard way that they don't have the skills you need to create your project.

Needless to say, if you choose the wrong web portal development company it can lead to hours of frustration, wasted money and a delay in your project's development. 

We've seen it happen to too many great businesses and we don't want that to happen to you. 

So, here are our tips for choosing the right web portal development company: 

1. Make sure they have experience

We cannot stress this enough. Experience matters when it comes to project development and execution. There are hard lessons that developers and designers have to learn when they're starting out.

Although we've all been there and everyone needs a chance to learn, do you want your project developers learning on the job or do you want to work with a team of seasoned professionals who have worked out the kinks and understand how to execute a project on time and on budget? 

Besides the logistics behind the project, experience means that they have a portfolio you can view and testimonials that you can see. When you look at their past work and hear what their past clients have to say about them, you can learn a lot about a company. Make sure that anyone you're considering has a track record that you can take a look at. 

2. Make sure they can scale with you

If a web development portal company isn't big enough or skilled enough to scale with your business's growth, when you're ready to go the next level, they may not be able to support you. If this happens then you'll be right back here, trying to figure out how to hire the right web portal development company.

When you're researching a company to work with, make sure that they have the capabilities to scale your project and grow with you. This way you'll be able to create a lasting relationship and won't have to constantly wonder if your web portal is in the right hands.

3. Make sure they communicate well

One of the most important aspects of developing and executing any kind of design or development project is communication. One misunderstood email and your project can take an entirely new turn you weren't expecting.

If you have any questions about choosing the right web portal development company, feel free to contact us today.

Website Portal Development: Top Reasons to Go Digital

If you are a smaller publication company, you might find yourself wondering if switching to a digital platform is worth the trouble: after all, you've been running a successful operation for a number of years, have an established audience, and the entire idea of relying on Internet connection seems at best dubious. Have we accurately hinted at your thinking process?

If so, wonder no more! While it might take some time and energy to convert your publication to an online source, the short answer is: it is ultimately always worth it. Let's take a look at Top Reasons every company, large and small, should consider going digital:

Global Outreach

It's a fact: going digital just brings your content to wider audience. Website Portal Development, There's no denying that the level of access an online platform offers is not comparable to any other form of media in existence today. No matter how specific your readership is, a website portal development expands it: from local paper source to global presence.

Enhancing the Experience

One of the main advantages of a website portal development is its multi-faceted nature: with the capacity to combine text, audio, visual and mixed-media sources, it allows you to create a powerful, engaging, visually compelling messages and enrich the reading experience.

Your Data Stays SafeForget about abundant dust-collecting archives and vast storage spaces with heaps of printed copies just a match away from irreversible loss of decades of work. Cloud-based platform ensures the safety and perseverance of your material in an efficient way - and yes, it's dust-free.

Easy Search - and New Discoveries

Another undeniable advantage of going online is the way a digital website portal stores your data. Retrieving articles decades old are now a few clicks and a meaningful keyword away - which not only saves time, but, in the midst of a research, might reveal curious patterns never seen before among the articles with similar "hot words". 

In short - go for digital website portal development a try! The best news is - with PresSmart, you don't have to do the heavy-lifting yourself. Contact us today - and let us help create an outlet your publishing company deserves

Make sure that whoever you're considering communicates in a way that you can understand. If you don't have a technical background, the developers you work with will have to be able to communicate what they need and how the project is progressing in a way that makes sense to you. If they can't communicate well, regardless of their skills or how amazing their portfolio is, you will run into problems as you get going on the project. 

Even though this may not be an exhaustive list of how to choose the right web portal development company if you follow these points, you'll be in a much better position to have a smooth and easy experience with the company that you end up choosing.

How to Create a Magazine: 5 Innovative Design Ideas

Modernization of digital reading material, such as e-books, online news articles, and eMagazines, is a growing trend that has consumed the print world. Publishers depending on the loyalty of return customers, as well as requisition of new consumers, are foraging for creative and innovative ways to compete in this new market.

Yet, as with all endeavors, beginning with the basic knowledge and understanding of how to create a magazine, is the bread and butter for a sustainable foundation. Once this is mastered, the following creative and innovative ideas can be applied.

5 Innovative eMagazine Design Ideas

1) Embedding SWF Files

Small Web Format (SWF) files are adobe flash-based and are used in websites for multimedia, vector graphics, and Action Script. In its most formal usage, SWF provides websites with animation in either clips or a continuous cycle. Animation is a great tool to help an eMagazine stand out. Yet, be wary of over use, as some viewer devices, such as mobile phones and tablets, may not be able to sustain a high level of animation.

2) Using Thumbnails for Navigation

Embedding thumbnails into each page of an eMagazine will offer an easy way for viewers to navigate. Make sure to implement thumbnails creatively. Stay simple! Viewers should be able to physically see, understand, and select the appropriate thumbnail intuitively. Using simple and straightforward graphics and themes is key.

3) Advertising

Advertising has various benefits for eMagazines. It offers a source of income, promotes selected items that are relevant to the content (therefore promoting the goal of the eMagazine), and offers viewers opportunities to purchase product.

Be selective when choosing the type and quantity of advertisements that will display in your eMagazine. Different viewing formats will affect the success of the ad as well as the quality of the interface. Advertisements can be as simple as an image or an in-text ad via a hyperlink or as interactive as a video or audio clip. When deciding on the type, keep in mind that the ad will need to be properly and easily embed within the webpage. Suitably designed ads will download quickly and clearly onto mobile devices and tablets.

4) Embed Interactivity

Interactivity is a broad technological term, but for eMagazine purposes it generally refers to video or image galleries. Both of these types of interactivity provide a high quality feel to an eMagazine format. They also come in handy for eMagazines that showcase a large quantity of product. There are many options for embedding video or image galleries within a webpage and, if done correctly, has overall positive effects. For example, if a video is pertinent to a news story, article, or product shown on the page, make sure it auto starts once the viewer scrolls over the video platform.

With interactivity implementation also comes the necessity for mobile user-friendly interfaces. While video’s and image galleries are great eMagazine tools, they can also have an adverse effect if not administered appropriately. Publishing HTML5 versions, as well as flash for desktops, laptops, tablets, and mobile devices, is a must!

5) Include Your Company Logo

This may seem like an obvious design element, yet it is easily bypassed. With the amount of interactivity available, incorporating the company logo may be an afterthought for both the editor and the viewer. Therefore, incorporate a hyperlink within the logo to the company’s homepage and include a website directory at the bottom of each webpage.

Pressmart specializes in guiding traditional media sources including newspapers, magazines, and books into online distribution. With over ten years of experience, Pressmart innovatively captures and utilizes social, mobile, and cloud technologies to provide high-quality customer service and end product. For more information or to speak with a representative directly, please feel free to contact us.

Put Your Magazine in Their Pockets

Traditional magazine publishing requires thousands of dollars in start-up funding. Printing, distribution, damaged product and returns all add up to one thing: money out of your pocket. You are faced with an immediate and certain expense with no guarantee of return. Why not optimize your product by going digital from the outset. Pressmart Media's eMagazine online magazine maker is a smart, economical option.

In the United States, 65% of mobile customers use a smartphone while globally they account for 55% sales. As utilization of these devices becomes more commonplace, more and more people turn to them as a convenient way to replace traditional print. Pressmart Media is positioned to provide you a professional magazine available at your readers' fingertips.

Drive traffic by putting your magazine on your website.  This provides the user easy access to your store and attracts customers with disposable income. Cross-platform optimization is included.  Your content will be readable across multiple devices and formats. Integrated social media links will be embedded in the magazine. Articles can be shared in their entirety, encouraging word of mouth and driving new consumers to your content.

Traditional magazine amenities are updated with a modern flair.  Subscription forms, back catalog, and adspace are still available, but can be updated with interactive features, videos, and sound for a unique and eye-catching experience. With over a decade of experience evolving technology to suit our customers' diverse needs, we are positioned to make our success your success. Contact us to learn more about how an eMagazine, ePaper, or ePortal can better position you in the marketplace.

With a growing body of digital natives who are hungry for useful content, it's no surprise that an increasing number of people prefer to read publications like yours on their tablets and smartphones.

If you want to stay vital and important in the coming years, it is absolutely critical that you make the transition to digital media. Online content increases your audience organically.Once you've printed content onto paper, the most you can hope for is that it's passed around the coffee table.

But with digital content, your audience grows automatically. Search engines deliver new and curious readers straight to your publication people who would never have found your print articles. When most publications think of online magazine maker, they tend to worry that providing free content online will reduce their subscriptions.

Simply by transferring your print content to the internet, you can garner a completely new audience (and maybe even more subscriptions).

How to Publish an eMagazine with Pressmart

Technology continues to grow smarter by the hour. With the public constantly looking down at their devices, how are you supposed to get the public to look up to see that physical copies of books, newspapers, or magazines still exist? It is important to keep up with your readers, especially in this day and age. If print sources are obsolete, where does that leave you?

In the ever capable hands of Pressmart. Take your polished pages you have drafted for print and easily turn them into an electric work. Pressmart walks you through the steps of how to publish a magazine on their website. Open the form, enter your information, and get started today!

Besides today's technologically advanced public ignoring printed forms of media, there are many other pros to converting to the screen. Your readers can now interact with your words. Forget the old ways of clipping and saving - now, your patrons may share your thoughts by pushing a button. You can add sound and video to your articles as well. Make your pages come to life by catching your readers' eye or grabbing their attention. What's better is that there is no discrimination towards a specific device. Apple? Android? Pressmart's eMagazines are available to all of your readers using any operating system. 

Not only do your readers benefit from the switch, but your benefits increase as well. You have so many options at your fingertips with Pressmart's eMagazines. You can receive subscription and feedback forms from your readers, activate an automated system that emails your subscribers, sell ad space for extra revenue, and make your magazines easier to find on an online search. Through Pressmart, you can better understand your audience, which will help in the future publishing of articles.

Get more out of your publication today. Pressmart is encouraging you to take your writing into the digital age. Make your magazine available to the masses by publishing online. You will be glad you did.

According to the Global publish a magazine market report, online magazines “are preferred by a greater proportion of readers due to their ease of access.

Digital magazines are majority in popularity at a rapid pace. Lower budget costs for both the business and subscribers, ease to use, and eco-friendly credibility can’t be denied. With the key benefit of increased engagement through interactive media, your business only stands to succeed.

Should you have any questions, or would like to know more about publish a magazine, feel free to contact us.

Publishing Software that Makes Ezine Easy!

Ezine, short for eMagazine, is a new trend that has recently picked up a lot of popularity. People use them for a variety of topics, from business news all the way over to fan clubs! Now, thanks to Pressmart, creating your own professional ezine is easy. You won't need to get your hands dirty with excessive coding to have amazing results.

Pressmart's ezine publishing software is a high-quality system meant to help get your ezine up and out there. Here are just a few of the many features included in the software:

Like paper fresh from the press, your subscribers will have access to your weekly editions from automated emails. These newsletters are little reminders to let your audience know you've got something new!

Our software will allow your ezine to be accessible on every device, such as smartphones and tablets, all while maintaining a real magazine quality. It's important that your content can be accessed through whatever device your subscriber prefers!

Whether you want the world to see your ezine software, or just a few individuals, you can choose the accessibility of your content. Login accounts are an excellent software feature.

The software makes it easy to add in content like video and audio files. With regular coding, such content can be very strenuous to add in. With our software, that's not a problem.

And of course, social media configured right into your ezine, makes it easy for your viewers to share your amazing content with their friends. Ezines are an effective strategy to show off your product or service in an unforgettable way.

It's our job to help equip your ezine with every formality, from custom domain names to analytic results.

Once you're all set up, it's nothing but smooth sailing. Our integrated technology provides software updates when available, and we will be there for any technical difficulty you may have.

How To Build A Web Portal That Engages Your Audience

If you're curious about how to build a web portal, Pressmart Media can help. The first step to building a web portal is figuring out exactly what you want to share with the world. Whether your focus is news, entertainment, a business enterprise, or your own personalHow to Build a Web Portal views and opinions, we can build a web portal to suit your needs.

Provide Broad Functionality To Users

It's important to provide broad functionality How to Build a Web Portal. By offering RSS feeds, for instance, users will receive instant notification of new and updated content the moment it goes live. When users can share, rate, and comment on articles, it fosters more social interaction with your content and boosts your overall reach.

Many users will visit your portal through mobile phones and tablets, so our ePortals are compatible with every device and computer to ensure unhindered access to your content.

Make It Interesting

In addition to written articles, photo galleries not only provide eye candy to the viewer, they display content that's easily shared by your users. By offering interesting content like embedded YouTube videos, weather widgets, and public polls, you'll keep your audience engaged so they'll return to your portal again and again.

Customizable templates will allow you to tweak your portal's aesthetic design whenever you see fit. If you currently work with Google or any other third-party advertiser, or if you plan to one day in the future, ad management is easy when you build a web portal through Pressmart.

Draw Attention To Your Published Content

We will build a web portal that is SEO friendly so your published content can be found easily and will achieve higher ranking in search engine results. As an administrator of your web portal, you'll have access to analytics that detail where your users are from and how they're engaging with your portal. Studying the analytics allows you to see what articles are trending and it also enables you to tweak your advertising to suit your largest audiences.
Contact us today for more information about how to build a web portal and the solutions that Pressmart Media offers.

How to Create a Web Portal for Your Online Publication

Many people have asked us how to create a web portal for their professional online publications, and we're happy to answer them. The only problem is that our web portal creation is so intuitive, you might not even need any instructions at all!

Having your own web portal is incredibly useful, and it allows you to instantly access your online publication, share new content, and spread it across the internet--all in just minutes. But if you want to know exactly how to create a web portal, here's the answer you're looking for.

First, let us know what you need!

Unlike one-size-fits-all solutions that tend to be rather ineffective and clumsy, we create your web portal according to your own specifications. Once we understand the type of online publication you want to create, we can go ahead and give you a perfectly personalized system.

Second, try it out and let us know what you think.

It's really that easy.

We'll send you your create a web portal and let you test it out. If you'd like us to make any changes, we're happy to accommodate!

In fact, we offer support for multiple languages, so no matter where you are, you can get just the portal you need. So how much work is involved in managing your web portal? If you can click and drag a few items, you can run your web portal freely and easily, giving you complete control over every part of your publication and turning you into the master of your domain. If you're still curious about how to create a web portal that works for your publication, simply contact us today!

These portal solutions integrate rich social media and web 2.0 features that enable organizations to open communication channels across the enterprise. A Booming online marketing requires a web portal that can effectively showcase the publications with editions and channels offered by the enterprise”